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Six Ways to Create Your Brand’s Experience Personality

ShepHyken

So, here are six ways to create an experience personality that will transform your company or brand from merely providing products and services to doing so with personality: Your Company’s Personality: I don’t care what you sell. Last week’s content was meant to get you thinking. Now, I want you to take action on the content.

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The Echo

ShepHyken

There are many definitions of the term brand. One of my favorites is this: A brand is a promised delivered. . Consider Ace Hardware, whose brand promise is The Helpful Hardware Place. Based on all their awards and the comments from happy customers posted on social channels, they deliver. . Are they helpful?

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Customers Could Stop Doing Business Because Of A Long Survey

ShepHyken

I won’t argue that some brands have customers who are more willing to take longer surveys; however, Brittany and I were talking in general terms. There are some rockstar brands that are so good that customers are compelled to share their experience in a survey, be it long or short. Connect with Shep on LinkedIn.

Survey 89
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When Your Customer Experience Hits a “Bump in the Road”

ShepHyken

I would love to get some service-related feedback. My hotels have struggled this year with our service scores. In years past both of my locations were consistently in the top 30% of brands. Second, beyond the feedback, listen to what customers and employees are saying, which gives your measurement some context.

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Stop Sending Me Surveys Unless You Care What I Have to Say!

ShepHyken

In the past, companies have sent me surveys that were so long I became tired – or fatigued – at some point during the survey, and as a result, I wouldn’t complete it and therefore the company never received my feedback. If I have something to say, I’m happy to share some feedback. Feedback is nothing if you don’t do anything with it.

Survey 124
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5 Top Customer Service Articles of the Week 8-16-2021

ShepHyken

As a result, prized customers feel lost or ignored when they most need help using a product or measuring success. My Comment: Scaling customer service or CX is about using technology to create a better experience. 4 Ways to Build a Stronger Brand-Consumer Relationship Using Social Media by Jonathan Riff.

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Best Practices for Meeting (and Exceeding) Customer Needs

Stella Connect

There are some brands that seem to just get it, that understand customer wants and needs and are able to meet and exceed those expectations in the moment, at any given moment in time. . And what sets these customer-centric leaders apart from the rest? 4 Strategies for Meeting and Exceeding Customer Needs. #1:

Meeting 84