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What is the Role of AI in Customer Feedback Analysis?

Lumoa

But it is no longer a challenge, thanks to modern technologies like martech tools and back-office solution software and the use of artificial intelligence (AI) in customer feedback analysis. Let’s talk a bit more about how the use of AI tools transforms customer feedback analysis in the next part of this blog.

Analysis 208
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Stepping Into The Future of Retail With Foot Locker

InMoment XI

At the heart of their success lies a robust customer experience (CX) programme, meticulously designed to elevate every touchpoint of the customer journey. Digital Post Fulfillment and Post-Purchase Data: Analysis of customer interactions and feedback after digital purchases, aiding in refining the online shopping experience.

Retail 260
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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Emails, social media posts, customer reviews, call center transcripts, and open-ended survey responses—all hold crucial information about customer sentiment and preferences. Traditional data analysis techniques fall short in making sense of this unstructured data, leading to missed opportunities and incomplete insights.

Analytics 488
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Feedback Loops and Their Impact on the Customer Experience

InMoment XI

Feedback Collection: The feedback is then collected by the company through various channels such as surveys, reviews, social media, customer service interactions, and more. Analysis and Action: The collected feedback is analyzed by the company to identify patterns, trends, and areas for improvement.

Feedback 260
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Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

The key is to connect customer experience data from every touchpoint and channel for a complete view of the customer journey. Expanding your data repertoire to such sources as purchasing data, location-tracking data, web searches, social media, and online reviews is a must.” There are many ways to try to automate this task.

Analytics 260
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How to Identify Critical Touchpoints in the Buying Journey

Feedbackly

The importance of optimizing touchpoints in a customer journey needs no special introduction. As conjunctions of contact between the customer and brand, touchpoints play a major role in the quality of the overall customer experience. But, some touchpoints are more influential and pivotal than others. Here’s how to identify them!

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What Is Social Media Analytics & Why Is It Important?

NetBase

Social Media Analytics is often misunderstood, because the social media itself is misunderstood! Social media isn’t about brands. But they must remember one thing: Social media may provide your brand’s first and last impression, so both need to be good ones. What Is Social Analytics?