Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. What type of medium is used.

Customer Journeys 115

Customer Journeys Touchpoint B2B Social Media 115

DemandJump

NOVEMBER 30, 2022

SaaS is an acronym that stands for Software as a Service. As it applies to marketing, SaaS is just a term to describe the kind of product or service that's being marketed—in this case, a software solution.

Marketing 105

Marketing B2C B2B Software 105

DemandJump

NOVEMBER 30, 2022

Software as a Service (SaaS) companies use a variety of business models, depending on what they provide and who their target audience is. All of them use SaaS marketing as an important part of their businesses, though, since lead generation is a necessary part of any B2C or B2B SaaS business model.

B2C 97

B2C B2B Software Marketing 97

West Monroe

NOVEMBER 19, 2021

The results matter to B2B SaaS providers, too. This summer we released a survey on subscription services spending.

B2B 52

B2B Marketing Survey 52

DemandJump

NOVEMBER 2, 2022

The competition is tough in the SaaS (Software as a Service) realm. The combined B2C and B2B SaaS market size is expected to reach 307.3 And, with more than 17,000 SaaS companies in the United States alone, it's getting harder and harder to define your niche. billion US dollars by 2026.

B2B 98

B2B B2C Strategy Software 98

SurveySparrow

DECEMBER 27, 2023

In the growing B2B SaaS enterprise sector, it is crucial to understand what customers need and prefer to drive growth and deliver outstanding experiences. This method is really important for SaaS companies that work with business clients. This can lead to increased revenue and growth for the SaaS company.

Voice of Customer 52

Voice of Customer B2B Net Promoter Score Effort Score 52

SurveySparrow

DECEMBER 26, 2023

In the growing B2B SaaS enterprise sector, it is crucial to understand what customers need and prefer to drive growth and deliver outstanding experiences. This method is really important for SaaS companies that work with business clients. This can lead to increased revenue and growth for the SaaS company.

B2B 52

B2B Net Promoter Score Effort Score NPS 52

Adrian Swinscoe

MARCH 21, 2024

This is a guest post by Rhys Williams, a freelance content marketing writer specialising in B2B SaaS, martech and personalisation. While there are plenty of positive […] The post Customer Advocacy – An Untapped Asset first appeared on Adrian Swinscoe.

B2B 45

B2B Customers Marketing Customer relationships 45

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 107

B2B Customer Experience B2C Net Promoter Score 107

ChurnZero

APRIL 1, 2024

By multi-threading into an account, regularly meeting with stakeholders, and ensuring key contacts are aware of the value CS teams can cultivate future champions who are more than 2x likely to go closed won then the B2B SaaS average. One role a CSM can play is acting as an internal marketer for your stakeholders and their successes.

B2B 92

B2B Customer Success Customers Sales 92

DemandJump

NOVEMBER 30, 2022

As a B2B SaaS company, your ability to get your software into the hands of other businesses is essential to success. Expanding your customer base relies heavily on marketing and business models like freemium and product demos. So what steps should you take to build a robust customer base?

B2B 98

B2B Software Customer Base Marketing 98

SurveySensum

JANUARY 8, 2024

SaaS B2B Automotive NBFC Is It Poor Form to Receive Surveys from Multiple Departments Within the Same Company? SaaS SaaS Touchpoints When to Conduct the Survey? B2B SaaS B2B SaaS Touchpoints When to Conduct the Survey? B2B SaaS B2B SaaS Touchpoints When to Conduct the Survey?

Survey 52

Survey Feedback Automotive B2B 52

SurveySensum

AUGUST 3, 2023

Imagine you run a B2B marketing software company that provides innovative marketing solutions to small businesses. This is where B2B SaaS feedback software comes to the rescue! So, without further ado, let’s explore the top 10 B2B SaaS feedback software options that can revolutionize the way you do business!

B2B 52

B2B Software Feedback NPS 52

SurveySensum

AUGUST 21, 2023

Are you struggling with retaining your existing SaaS customers? In SaaS businesses, subscription deals are offered where customers pay either monthly or yearly to use their software. That’s why understanding the importance of customer retention and implementing effective B2B SaaS customer retention strategies are crucial.

Customer Retention 52

Customer Retention B2B Strategy NPS 52

DemandJump

JANUARY 17, 2023

When it comes to the world of B2B SaaS, the marketplace can often feel saturated with similar offerings and companies vying for business. Globally, it is estimated that there are over 30,000 SaaS companies.

B2B 52

B2B Marketing Company 52

SurveySensum

AUGUST 2, 2023

Are you struggling to choose the right surveys to enhance your B2B customer experience journey? In this blog, we’re going to talk about which surveys to take across the B2B customer experience journey with question examples of each industry. B2B SaaS Touchpoints When to Conduct the Survey? But fear not!

B2B 52

B2B Survey Customer Experience Touchpoint 52

Experience Investigators by 360Connext

NOVEMBER 20, 2014

This recognition is of particular importance for SaaS (Software as a Service) companies, who are heavily dependent on renewing their existing book of business year after year as a part of their overall revenue strategy. Tungaz’s advice is all the more relevant as more companies transition into the SaaS model.

Customer Experience 302

Customer Experience Chief Customer Officer B2B Conference 302

Totango

SEPTEMBER 20, 2022

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. This helps deliver more satisfying customer experiences , promoting customer renewals and referrals, which are critical to B2B SaaS businesses. These methods may be used in both B2B and SaaS contexts.

B2B 82

B2B Net Promoter Score Self Service Social Media 82

ChurnZero

MAY 6, 2022

He also discusses how the market’s perception of net revenue retention has shifted over the last decade and what companies can do to increase this red-hot metric. Category creators face more challenges in B2B. “I But in B2B, being first is terrible. B2B products must impact ROI. “If You Mon joined the CHURN.FM

ROI 98

ROI B2B B2C Metrics 98

Totango

JANUARY 22, 2024

AI also emerged as a topic when we asked three of our executive leaders – Chief Marketing Officer Karen Budell , SVP of Customer Success Chris Dishman , and Chief Revenue Officer Dennis Reardon – to share their industry predictions for 2024.

Customer Success 94

Customer Success Consulting Customers Leadership 94

ChurnZero

JANUARY 20, 2021

PieSync is a SaaS business that offers solutions to synchronize cloud applications. Like many B2B SaaS businesses, happy customers are at the core of PieSync’s success. The company’s story illustrates an important lesson for any SaaS business looking to scale: Customer Success is a significant factor in supporting SaaS growth.

Customer Success 98

Customer Success B2B Metrics Strategy 98

ChurnZero

JUNE 2, 2021

SaaS Capital joined us for a webinar to share the results from their 10th annual B2B SaaS benchmarking survey. This survey is the largest survey of private SaaS companies in the world with over 1,500 responses. An overview of the current B2B SaaS market and valuation drivers. Q&A Recap.

B2B 98

B2B Company B2C Survey 98

Gainsight

NOVEMBER 1, 2022

Previous tough times have improved SaaS. I understand what other SaaS leaders are feeling in the current downturn that’s being fueled by one thing after another. Here’s why SaaS, in particular, is uniquely positioned to help us change the recession narrative. Here are three ways SaaS has changed for the better over the years.

B2B 52

B2B B2C Software Customer Success 52

ChurnZero

DECEMBER 20, 2021

B2B SaaS Benchmarks: How Does Your Company Compare to +1500 of Its Peers? Watch this webinar to cover: A deep dive on 2020 SaaS retention benchmarks and the impacts the pandemic has had. Overview of the current B2B SaaS market and valuation drivers. Speakers: Rob Belcher, Managing Director, SaaS Capital.

Chief Customer Officer 98

Chief Customer Officer B2B Leadership Customer Success 98

Totango

SEPTEMBER 1, 2022

Why Your QBR SaaS Model Needs an AI Makeover. Quarterly business reviews (QBRs)[LINK] have become a standard practice for software providers, but today’s QBR SaaS model is rapidly transforming. Here we’ll show you how to update your SaaS QBR strategy to keep up with the latest technology and best practices.

Customer Journeys 97

Customer Journeys Net Promoter Score Meeting B2B 97

ChurnZero

JUNE 24, 2022

With the “great resignation,” fluctuations of the public and private markets, and the omnipresent pandemic, we find ourselves continuously, and quickly, adapting to the shifting landscape. What does this mean for B2B SaaS businesses? It’s the largest survey of private SaaS companies in the world with over 1,500 responses.

Metrics 98

Metrics Software B2B NPS 98

ShepHyken

FEBRUARY 18, 2022

This week we feature an article by Anand Subramanian, a content writer from Freshflows , a product management app for B2B SaaS product teams. He shares how to improve the SaaS customer experience to encourage customer loyalty. Software as a service (SaaS) has grown rapidly in recent years, particularly in recent months.

Customer Experience 69

Customer Experience Net Promoter Score Self Service B2B 69

SmartKarrot

DECEMBER 14, 2021

There are several revenue models available in the B2B SaaS world to optimize the product. Now, let us delve into the subject in-depth and understand why the freemium revenue model works in the B2B SaaS economy. Utilizing the free features as a marketing tool . Every B2B product marketer needs to track numbers.

B2B 10

B2B Marketing Social Media Examples 10

Help Scout

APRIL 27, 2021

For B2B SaaS companies, user adoption is one of the most important elements to get right in order to grow sustainably. Appcues found that activation (when customers experience the core value of the product) is the most important pirate metric for SaaS growth. 6 user adoption strategies for B2B SaaS businesses.

Strategy 94

Strategy B2B Marketing Metrics 94

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This article will give you six best practices for optimizing your B2B customer segmentation. What Is B2B Customer Segmentation? Why Should You Use B2B Customer Segmentation? Customer needs and wants.

B2B 99

B2B Customer Journeys Social Media Net Promoter Score 99

CustomerSuccessBox

APRIL 27, 2022

Upselling is crucial for any B2B SaaS business. So, having B2B SaaS upselling strategies is vital for your business growth. Let’s walk through this guide to know more about upselling strategies that you need for your B2B SaaS business. Why are B2B SaaS upselling strategies important?

B2B 52

B2B Strategy Effort Score Tools 52

Gainsight

APRIL 10, 2023

By Harshi Banka, Senior Director of Strategy, Digital Customer Success The last few months have been rough for SaaS businesses with multiple headwinds including the economic downturn, rising inflation, and decreasing investments. There’s no doubt that customer success (CS) has become existential to SaaS.

Customer Success 59

Customer Success Self Service Multi-Channel Effort Score 59

Totango

AUGUST 5, 2022

In general, for B2B clients in the SaaS industry, a client onboarding questionnaire may probe into areas such as: Preferred contact personnel and information. A marketing analysis of the client’s target audience, marketing strategy, and competitors. Marketing strategy. An analysis of the client’s workflow.

How To 83

How To Customer Journeys B2B Sales 83

Oracle

MARCH 22, 2021

As a former B2B SaaS content and SEO lead who’s an avid consumer of “can’t miss deals” on cashback sites, I’ve tasted both B2B and B2C marketing flavors. Let’s discuss the nuances of B2B vs. B2C marketing. Content that’s extra thorough wins in B2B marketing.

B2C 85

B2C B2B Marketing eBook 85

CustomerSuccessBox

MARCH 25, 2021

You’ve spent considerable time creating various marketing and sales funnels to convince your customer how your product can solve their problems. They’ve moved down your marketing and sales funnel and have finally invested in your software. . Financial Mathematics of a SaaS business model. What’s next? So why do we do that?

Customer Retention 52

Customer Retention B2B Insurance Rewards Programs 52

ChurnZero

JULY 8, 2022

It was the turn of the millennium, and I was raising a round for a B2B software company—one of four companies that I founded over the course of my 25-year career as a repeat entrepreneur. Net revenue retention (NRR) is taking center stage as the qualifying metric for determining the health of a SaaS business.

Metrics 98

Metrics Customer Retention Course Customer Success 98

CustomerSuccessBox

DECEMBER 17, 2021

Marketing phrases get confusing pretty quickly. A complete understanding will allow you to implement effective marketing and user optimization strategies. Most of the time, marketers will use it to describe any form of customer-business interaction. Every B2B Saas company tracks its conversion rate.

Customer Journeys 52

Customer Journeys B2B Touchpoint Net Promoter Score 52