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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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5 Simple Steps Retailers Can Take to Build Stronger Relationships with Customers

InMoment XI

Train your employees to go above and beyond to provide your customers with helpful, friendly, and knowledgeable service to create an experience your customers will remember. Step #5: Loyalty Programs. Loyalty programs are a great way to incentivize customers to visit your store more frequently.

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Characteristics of a Winning Loyalty Program in 2025

Currency Alliance

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. Why hasn’t loyalty? Winning loyalty programs in 2025. Customer singular.

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3 Ways Retailers Can Leverage Loyalty Programs for Growth

Oracle

By driving digital engagement, brands can make their digital experiences more than just transactional touchpoints. Loyalty programs will act as a key differentiator for brands and can be used to better connect with customers and foster an engaged community. refer-a-friend to join the loyalty program for points/reward offering).

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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Balancing Customer Loyalty in an Age of Growing Business Costs by Tom Behnke (Retail TouchPoints) Consumers again and again have propped up the economy, fueling consistently strong growth in ecommerce and giving the retail industry an important edge in otherwise dark times. Loyalty Programs Should Encourage Competition.

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4 Loyalty Program Types – Which One Is Right for You?

Oracle

It all looks like a hype train nobody wants to miss. If a one-size-fits-all formula of a successful marketing strategy existed, then a loyalty program would be one of the most important variables in it. Customers want to feel special, and loyalty programs give them the sought-after sense of exclusive treatment and engagement.

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Customer Experience Map Vs. Customer Journey Map: Diving Deep into the Intricacies

NobelBiz

. – Christian Montes, Executive Vice President of Client Operations @NobelBiz Key Components of a Customer Experience Map: Touchpoints These touchpoints are the various points of interaction between the customer and the brand. Loyalty program enrollment for customer retention. Chat support for real-time assistance.