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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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Customer Experience in Retail Guide: Explanations, Strategies, & the Future of CX

Lumoa

5 Strategies to Improve Customer Experience in Your Store Understand Your Customers Create a Consistent Customer Journey Modernize Your Technology Measure Customer Satisfaction Implement a Loyalty Program The Future of Customer Experience in Retail Wrapping It Up What is Customer Experience and Why Is it Important?

Retail 236
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Pay with points: unlocking loyalty program value

Currency Alliance

Pay with points is trending upward in loyalty marketing for three main reasons. Over the past 3-4 years, brands with loyalty programs have been more focused on offering members new ways to redeem points and obtain interesting rewards.

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3 Ways Retailers Can Leverage Loyalty Programs for Growth

Oracle

By driving the adoption of new technology, brands can meet customers where they are faster and react in real-time. By driving digital engagement, brands can make their digital experiences more than just transactional touchpoints. refer-a-friend to join the loyalty program for points/reward offering).

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Elevating Guest Experiences in Hotels with Integrated CX

InMoment XI

Today, AI-powered digital assistants or chatbots enable hotels to meet these expectations. Chatbots can be an effective tool for enrolling guests in loyalty programs, increasing the chances of repeat business. Hotel customers expect top-tier, personalized experiences at every touchpoint.

Hotels 260
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Retail Customer Experience: Strategies for Keeping Shoppers Engaged and Loyal

Retently

It’s an environment where shoppers feel understood and valued at every touchpoint. It includes every touchpoint a customer has with the retailer, whether it’s walking into a store, speaking to customer representative or unwrapping the product at home. What sets an exceptional retail customer experience apart?

Retail 78
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Getting real value from loyalty programs

Currency Alliance

But getting real value from loyalty programs has become harder and harder. In part this is because the biggest travel loyalty programs are getting watered down and due to the tremendous proliferation of other incompatible loyalty programs. The typical consumer is now a member of lots of programs.