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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

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Supermarkets: How to Build a Winning Loyalty Program

Currency Alliance

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

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Travel Sector: How to Build a Winning Loyalty Program

Currency Alliance

In this new content series, we show what a world-beating loyalty program would look like in four different sectors, and discuss the brands currently showing the potential to build that ‘world-beating’ program. A world-beating program in travel. Velocity: a leader in modern loyalty.

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Digital Marketing Customer Experience: Elevate Your Brand’s Engagement

SurveySparrow

Picture this: A potential customer lands on your website after clicking on an engaging social media ad. These elements set the tone for a positive interaction, ensuring visitors stay engaged rather than bouncing away. Prioritizing their experience sparks this engagement, resulting in increased brand exposure and conversions.

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3 Ways To Balance Customer Acquisition and Retention Strategies

Lumoa

While content like blogs, infographics, videos, and podcasts improve your search engine visibility and add to your credibility, specific blog posts, industry reports, case studies, and whitepapers also help in retention by bringing your existing customers back to your site for insightful information. Image source: MyCustomer.com 3.

Strategy 208
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8 of the More Effective Customer Retention Strategies

Ecrion

Establish a Loyalty Program | 7. Find out more from our Personalize Customer Communications Infographic or: talk to an expert today. Establish a Loyalty Program. As you may expect, a customer loyalty program is a perfect way to go about this. Offer Discounts | 2. Customer Account Creation | 3.

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Incentivized reviews: Uncovering hidden dangers

BirdEye

Leverage loyalty programs: Reward enthusiastic members of your loyalty program with points or other benefits for leaving a review. Focus on organic reviews: Prioritize building a strong reputation through exceptional customer service, high-quality products, and genuine customer engagement.