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Loyalty Magazine Awards 2018: Tales of the (Mostly) Expected?

Currency Alliance

That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. In the attention economy, the mind of the modern consumer is hardwired for instant gratification – often at zero effort. However much you think you know about a topic, some things will still surprise you.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. The incredible degrees of customer engagement that have been achieved, should inspire and guide the efforts of loyalty marketers in the coming year. Hybrid points programs.

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How to Create a Successful Customer Experience Strategy: A Complete Guide

CSM Magazine

A solid CX strategy outlines defined goals and actionable steps to help analyze and optimize CX efforts to increase customer satisfaction overall. You can take actionable steps toward your goals by outlining what you want to achieve as goals help measure, analyze, and optimize your success rate and return on investment (ROI).

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Top Five Predictions for Customer Listening in 2020

CSM Magazine

Forrester’s recent report states that 1 in 4 people working in CX are at risk of losing their jobs if the investment in their role can’t be justified with a demonstration of ROI (Predictions 2020: Customer Experience, Forrester, Oct 2019). One size definitely does not fit all. Building trust.

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Selecting Agent Management Solutions – Are You Asking the Right Questions?

CSM Magazine

Ventana Research believes that “business improvement efforts should be based on best practices that research indicates deliver value quickly”. Total Cost of Ownership and Return on Investment (TCO/ROI). Access the report reprint here. A process for evaluating vendors. The categories are: Usability. Manageability. Reliability.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. A Renaissance Golf Resort, MI, recognized as one of the World’s Best Hotels by Travel+Leisure magazine. Aimee Lucas. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. A Renaissance Golf Resort, MI, recognized as one of the World’s Best Hotels by Travel+Leisure magazine. Aimee Lucas. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker.