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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Mastering unstructured data analytics is going to be key for any business wanting to improve the customer experience , and succeed in today’s business environment. While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data.

Analytics 488
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Review Management: An Essential Component of Modern Marketing

InMoment XI

Recognizing this, top brands and businesses are integrating review management into their marketing strategies. Not only does review management help safeguard and enhance a company’s brand reputation; but it can also improve search engine visibility and cultivate brand trust among existing and potential customers.

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Best Practices and Strategies to Master Call Center Management

InMoment XI

In the fast-paced world of customer service, call center management plays a pivotal role in ensuring efficient operations, customer satisfaction, and improving the customer experience. Understanding the ins and outs of call center management is crucial for both seasoned professionals and newcomers to the field.

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The Future of Customer Relationship Management: Building a Composable Customer Data Architecture

SAP Customer Experience

Consumer businesses strive to manage and leverage customer data effectively for a competitive edge. These organizations often have vast quantities of customer data. Their databases can grow to tens or hundreds of millions of customer records.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. Combatting low adoption rates and data quality. It’s no secret, only 13% of salespeople are satisfied with their CRM.

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What is Voice of the Customer? [+ how to get data analysis]?

Lumoa

With all relationships, taking the time to listen is crucial to its success. Nowhere is this more true than with customer relationships. Without listening to the voice of your customer, you’ll be like a ship without a rudder or a compass…lost and drifting without direction. How do you collect VoC data?

Analysis 423
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Deposit Growth Strategies for Banks: Building Lasting Customer Relationships with Treasury Management

West Monroe

Treasury management is often looked to as a viable option for institutions to take on added deposits by creating “stickiness” with existing customers. Now more than ever, optimizing treasury management services should be a primary way to stabilize and grow a bank’s deposit base.

Banking 52
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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.