What does customer relationship *really* mean to you?

Vision Critical

Most companies know what their customers buy, when they purchase and where. But few truly understand why those customers buy—why customers choose to have a relationship with companies to begin with. The Oxford dictionary offers two notable definitions of relationships : 1.

Managing Customer Relationships, One at a Time


This post was co-written by Randy Brandt, senior vice president of customer experience, and Lorenzo Introna, vice president of product development at Maritz Research.

Managing Customer Relationships, One at a Time


This post was co-written by Randy Brandt, senior vice president of customer experience, and Lorenzo Introna, vice president of product development at Maritz Research.

Managing Customer Relationships, One at a Time


This post was co-written by Randy Brandt, senior vice president of customer experience, and Lorenzo Introna, vice president of product development at Maritz Research.

Customer Relationships and Moments That Matter

CX Journey

Image courtesy of Corporate Traveller Are you challenged at developing lasting relationships with your customers? I was recently sent a copy of KPMG Nunwood's report titled B2B Customer Experience: Winning the Moments That Matter. B2B customer experience

Begin Cultivating the Long-Term Customer Relationship

Customer Bliss

Customers are assets to be cared for and nurtured. Knowing the value of a long-term customer guides the company’s decisions on how they welcome new customers and continue to develop existing customer relationships.

B2B Customer Success and Customer Relationship Management

B2B Customer Service Blog - TeamSupport

Customer Relationship Management (CRM) can have many different definitions, and can sometimes cause confusion. Does CRM include correspondence before a company becomes a customer, such as sales and marketing? Should CRM extend to all areas of a business, including internal IT teams who don’t interact with customers? Customer Relationship Management. Let's examine why B2B customer success and CRM are so important.

Meditation on Customer Relationships & Experiences

Maz Iqbal

One might think by now that we would have figured out what makes for great customer relationships & experiences. Here’s what comes up for me: One does not create/build, nor manage customer relationships That’s … Continue reading "Meditation on Customer Relationships & Experiences". CRM Customer Experience Customer Loyalty customer experience customer loyalty customer relationships

3 ways of calculating the ROI of customer relationship intelligence

Vision Critical

Calculating the ROI of ongoing customer engagement is easier than you think. The key is to follow practical frameworks that tie the insight you get from customer relationships to measurable business results. Research Marketing Business Strategy Innovation Customer Experience RO

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21 Customer Relationship Quotes that Will Warm Your Heart

The Upsell

A good relationship is a good relationship. Especially in the customer relationship. The post 21 Customer Relationship Quotes that Will Warm Your Heart appeared first on The Upsell.

Refreshing Thoughts on Social Customer Relationship Management

Win the Customer

Customer relationship management systems are now merging with social media capabilities enabling organizations to build stronger relationship with customers. Ideaforce and Igloo’s Customer Community are examples.

What Makes Up An Effective Customer Relationship Management System [Infographic]

transcosmos Information Systems

Customer service is one of the pillars of success for many businesses. Companies cannot expect to achieve optimal growth and increase their revenue if they do not have a solid customer service support in place that allows them to maximise their interactions with customers.

3 Customer Relationship Management Tips From a CX Book Report

Smarter CX

a customer experience podcast series, hosts and CX experts Joey Coleman and Dan Gingiss share best practices for creating a solid CX strategy. “Customer experience is shaped by so much more than what happens after the credit card is swiped,” Blake explained.

7 Social Customer Relationship Management Tips for any Business


Customer Focus Social Selling Customer Relationship Management Customer ServiceThe world is seeing rapid change triggered by the fast advancements in technology which also transform passive consumers into active participants.

Powerful Customer Relationship Management: Episode 15 of Experience This!

Smarter CX

– a new customer experience podcast series – is now available. Episode 15 summary: Successful customer relationship management means not being afraid to publicly admit your mistakes. Experts Customer Experience Experience This!

Mobile Customer Relationship Management: Mobile is the New CRM

Natalie Petouhof

There is a mobile customer relationship management company that is scaling fast. Grant’s experience working with Enterprise and Mobile industries will help solidify Helpshift’s customer base and triumphs in the market. Kevin Grant was quoted saying “ Helpshift’s approach to mobile CRM is truly revolutionizing the customer service industry. Helpshift’s SDK allows companies of any size to have a direct in-app conversation with their customers.

Enhancing Customer Relationships in the Moment


I recently had the opportunity to contribute a guest viewpoint to Chain Store Age on the topic of customer experience and more importantly: How to enhance customer relationships in the moment, at the critical time that it matter most.

Customer Journeys: The Key to Customer Relationship Building


One of the buzzy topics at VentureBeat’s GrowthBeat conference in San Francisco last month was figuring out how to integrate all of a company’s different views of a customer. Even though understanding customer journeys is incredibly complicated, it cannot be ignored.

7 Social Customer Relationship Management Tips for Any Business


Customer Focus Social Selling Customer Relationship Management Customer ServiceThe world is seeing rapid change triggered by the fast advancements in technology which also transform passive consumers into active participants.

How to Build and Maintain Digital Customer Relationships

Provide Support

How to Build and Maintain Digital Customer Relationships. Have a convenient contact form in place so that your customers may leave a feedback or point out to some discrepancies. Some companies lead the way and set the bar of customer expectation very high.

The Value of Customer Relationship Management: An Interview With Dawn Mergenthaler

Heart of the Customer

She works closely with customer experience (CX) professionals to understand the insights gained that can be leveraged for CRM. She’s well-known for partnering cross-functionally to improve the customer’s communication experience across an organization, ultimately working to improve […].

CSM from the Trenches: Mentors – Jorie Basque, Customer Relationship Manager, InGenius


This series, now a community for frontline Customer Success Managers (CSMs), discusses trends, best practices, and advice that can help the frontline. From : Jorie Basque , Customer Relationship Manager. What is one customer success principle you try to live by?

Stop Building Barriers to Customer Relationships

customer sure

Takeaway: Innovative Apple accessory vendor, StudioProper, believes you should add opportunities to ‘meet’ customers, be it by email, phone or otherwise. How specific are your customers’ requirements? And ultimately the best experience for customers.

Six Ways to Improve Your Customer Relationships

CSM Magazine

The benefits of strong customer relationships are many. Repeat sales, sustainability and growth as well as lower customer acquisition costs are among the reasons why it is important to forge strong bonds with your customers. Reduce Customer Effort.

4 Ways Improving Customer Relationships Can Help Build Your Brand

Win the Customer

Today, brands can use social media to strengthen brand awareness, create customer loyalty, and build lasting relationships with customers. Customer loyalty is becoming more and more elusive, especially in our contemporary world.

Customer Service For The Insurance Industry — The Key To Maintaining Long-Term Customer Relationships

Magellan Solutions

This is especially true for the insurance industry that relies greatly on their customer base. To keep the business going, companies from this sector should do their best to attract many customers and retain the existing ones. Securing the future of customers.

Why Should You Automate Your Customer Relationship Process

Win the Customer

An effective CRM system can help a business maximize the value of their customers through improving every aspect of the customer relationship. Sales , marketing and customer service departments sometimes are in competition with each other for resources and results.

Customer Voice Management: Enabling Heroic Customer Relationships from the First Contact to the Last


Businesses are rapidly adopting these new channels to interact with their customers, but they all have one major characteristic: a delay between when a question or a statement is posted and the response. Connect to your customers in real time with a personal touch.

6 Building Blocks of Long-Lasting Customer Relationships


Throughout their customer journey, there’ll be a number of touchpoints and you’ll most likely be dealing with different stakeholders throughout the way. Frequent support and communication will be key, and the basis for building healthy relationships with stakeholders.

Customer Relationships: When They Start Right, They Stay Right


Managers intuitively recognize new customer relationships should start on a positive note. Creating a beneficial customer experience, especially at the very beginning, pays dividends. What happens up front tends to set the stage for the entire relationship.

3 Ways to Tell if Your Customer Relationship is All About You

Beyond Philosophy

Sometimes we have a relationship we think is good, but it really isn’t. It’s true in friendships, marriages, and yes, even business relationships. There are some signs that your Customer relationship is all about you, or one-sided, and they are easier to spot than you think. Many of the things that make personal relationships fail make your relationship with Customers one-sided. Is this a relationship or an indentured servitude?

Return on Customer Relationships

Brad Cleveland

Call Center Contact Center Customer Relationships Customer Service Videos Brad Cleveland Call Center Management On Fast Forward customer relationships strategy support center

At A Fork In the Road: As a Customer Relationship Driver, Where Is Branch Banking Headed?

Beyond Philosophy

Are they technology centers, with increased reliance on self-service devices, speed, and with minimal customer interface? Are they central, and primary, points of contact and interaction, where well-trained branch staff can build relationships and long-term value? The largest banks appear to be all about building branch relationships through technology. They are looking to improve their branch models as customer behaviors, and needs, change. Blogs Customer Retention

How social awareness can improve customer relationship management

Service Untitled

Businesses grow as more customers come aboard, and that constant search for new clients is the life jacket for success. Of course building relationships with new customers are paramount; the hard part is taking the leads and transforming them into customers.

Customer Dynamics – Expanding the Scope of Customer Relationship Management (CRM)

Customer Interactions

Knowledge is king when it comes to successfully managing customer relationships. Knowing your customers’ activities, interests and preferences lets you tailor services and offerings to their individual tastes. Most companies use some type of customer relationship management (CRM) system for tracking and managing relationships with their customers

The SaaS Industry Needs a Customer Relationship Revolution!


The relationship between Disneyland and customers is continuous, dynamic, and always growing. Customers engage with Disneyland because Disneyland engages, surprises, and delights them. Hard Offerings and Soft Offerings demand very different customer relationships.

Human and Automated: Customer Experience Management at Its Best

Michelli Experience

According to research conducted by Software Advice, manually trying to manage customer relationships and consumer complaints through email and spreadsheets is going the route of rotary-dial phones!

The New Era of Customer Relationships

Brad Cleveland

Contact Center Customer Experience Customer Relationships Videos Brad Cleveland Call Center Call Center Management On Fast Forward customer loyalty customer relationships Customer Service strategy support center

New Report: Delivering Top Experience Management across the Web, Mobile and Commerce

Natalie Petouhof

Tweet In this new report we look at some of the key concepts for defining the elements required for superb experience management in the digital business disruption era. The perception that creating a superb customer experience is easy, is the downfall of most organizations.

SaaS Customer Experience Starts in the C-Suite


In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. Building Relationships is Key to Survival. Success means moving the relationship beyond the sale.