CSM Magazine

APRIL 14, 2021

Lack of customer insights is the biggest challenge to a successful customer experience strategy for 54% of marketers surveyed. Over half of companies say they are unable to identify customers on their own website. Data-driven customer experience strategies are crucial for success.

Company 52

Company Multi-Channel Analytics Study 52

Wootric CX Blog

FEBRUARY 14, 2019

Why we love Blake: She’s a self-described “customer experience futurist”, keynote speaker, author of More Is More: How the Best Companies Go Farther and Work Harder to Create Knock-Your-Socks-Off Customer Experiences , and host of The Modern Customer Podcast. Bruce Temkin. Guneet Singh. Melinda Gonzalez.

Customer Journeys 67

Customer Journeys Consulting Customer Experience Professionals Chief Customer Officer 67

SurveySensum

JULY 14, 2020

Industry Leader in customer experience, Blake Morgan is a Keynote Speaker, Author of two books, a Customer Experience Futurist, and a Guest Lecturer at Columbia University. Brenda Lynn Dichoso – Head of Customer Experience Performance Management at PT Smartfren Telecom. LinkedIn : [link]. Website : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

CSM Magazine

FEBRUARY 6, 2019

Enter call tracking – which bridges the gap between sales calls and advertising spend. Call tracking makes it possible to monitor exactly which online marketing channels are driving phone calls and customers to your business. Here are four reasons why larger businesses need call tracking to meet customer service targets: 1.

Customer Service 51

Customer Service Omni-Channel eBook Social Media 51

Storyminers

JULY 6, 2020

Adam Toporek is an internationally-recognized customer service expert, keynote speaker, and frontline trainer who helps organizations get results by thinking differently about customer service. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

Adam Toporek is an internationally-recognized customer service expert, keynote speaker, and frontline trainer who helps organizations get results by thinking differently about customer service. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Currency Alliance

DECEMBER 17, 2019

Many of those earlier touchpoints should be incentivized to keep the prospect progressing through the sales funnel. Complementary, non-transactional touchpoints can shed a lot more useful insight. enjoyed a 20% sales uplift. iii] Loyalty Magazine , June 2019, p26. [iv][link]. vii] Loyalty Magazine , June 2019, p44-5.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Currency Alliance

FEBRUARY 26, 2019

Profit is derived from engagement that links directly to incremental sales. To build real equity in the relationships with customers, your program needs to be relevant to customers across all their touchpoints with the brand. And, your brand needs to be present in marketplaces beyond those sales environments controlled by you.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

CSM Magazine

JANUARY 21, 2021

percent of all retail e-commerce is expected to be generated via m-commerce , and both Europe and the US are expected to be the major players in the m-commerce market before 2024. The main change we are seeing is the transition to an almost fully-mobile eCommerce environment on the customer side. In the US, in 2021, 53.9

Communication 52

Communication Ecommerce CRM Chatbots 52

Bold360

DECEMBER 1, 2016

. “The biggest mistake companies make evaluating and purchasing customer care software is…” Not utilizing the power of their CRM! CRMs are under-utilized for customer retention. That being said, the vast majority of CRMs are perfectly suited towards customer retention. Why does this happen? Matthew Morgan.

Software 40

Software Customer Experience Company CRM 40

C Space

NOVEMBER 21, 2019

In her previous position as SVP of Sales and Marketing, Jessica oversaw go-to-market strategy and was responsible for top line revenue performance at C Space. Jessica’s team includes field sales, sales operations and marketing. Jessica has been with C Space for 12 years, always in a sales and sales management capacity.

Net Promoter Score 66

Net Promoter Score Strategy Culture Retail 66

Bold360

NOVEMBER 21, 2016

The flip side of the social media impact on customer experience, however, seems to be the increasingly poor experience had in many retail locations and restaurants. The most significant changes will likely come in the way products are delivered to customers after the “buy” button is clicked. “Customers are always evolving.

Customer Experience 40

Customer Experience Omni-Channel Social Media Self Service 40

Currency Alliance

AUGUST 16, 2019

In the case of Tesco and Pizza Express, the customer can double or triple the perceived value of points on a meal voucher, while Pizza Express knows the net discount they are taking on incremental revenue is well below the contribution margin from serving additional guests. But how many of those ‘partnerships’ share customer insight?

Loyalty 40

Loyalty Brands Loyalty Programs Airlines 40