ShepHyken

MAY 17, 2021

If you currently don’t have a customer success program, this article will give some insights to help get you started. 4 Ways for Marketers to Maximize Customer Retention by Jenn Horner. Customer Retention is more important than ever. Before you can have loyal customers, you have repeat customers.

Customer Service 80

Customer Service Customer Retention Tips Brands 80

ShepHyken

SEPTEMBER 7, 2020

Each week I read a number of customer service and customer experience articles from various resources. Winning means losing in the game of customer retention by Linda O’Grady. CMO) All too often retention is a blanket goal. ‘We Here are my top five picks from last week. Follow on Twitter: @Hyken.

Customer Service 92

Customer Service Customer Retention Feedback Customer Centricity 92

Comm100

DECEMBER 19, 2017

Therefore, any company trying to improve their customer experience should follow a defined plan to adopt a strategy that is congruent with their customer expectations. Here is a detailed step-by-step guide to setting goals and strategizing for customer experience improvement. Prioritize activities and allocate them to employees.

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Strategy Customer Experience How To Customer Journeys 294

ShepHyken

MARCH 21, 2022

My Comment: My friend and fellow customer experience expert, Blake Morgan, has assembled an interesting set of stats and facts about post-pandemic customer service and CX. Our customer service research supports the theme. 5 Tips to Increase Your Customer Satisfaction in 2022 and Beyond by Wise Marketer Staff.

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Omni-Channel Customer Service Self Service Retail 67

ShepHyken

JUNE 14, 2021

AdAge) Personalization is now table stakes, and according to a new study by Twilio Segment of 3,000 businesses and consumers, 75% of businesses feel the same. Our recent study/survey confirmed that to customers, this is “very important” or “important” to their decision to come back to a business. Go for brand intimacy.

Customer Service 95

Customer Service Retail Loyalty Study 95

ShepHyken

FEBRUARY 21, 2022

How to Use Content Marketing for Customer Retention and Loyalty by Express Computer. Express Computer) It is indeed an undeniable fact that customers that are happy and satisfied tend to stick around for long. The Value Gap a New Blueprint for Customer Expectations by Quinine. And in this case, the gap is good.

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Customer Service Customer Retention Customer Satisfaction Social Media 70

ShepHyken

FEBRUARY 10, 2020

My Comment: I’ve talked to executives from B2B companies who feel that customer experience is not as important to them as it is for consumer-focused B2C companies. Here are some great insights – and even though they are focused on B2B – have relevance to all types of companies. That can’t be further from the truth.

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Customer Service Infographics Customer Retention B2B 105

ShepHyken

OCTOBER 24, 2022

Retail Customer Experience) In the past year, one in four consumers have stopped buying or using a retailer due to a bad experience with a product or customer service and more than half, 55%, will stop using or buying from a retailer after several poor experiences. Some training courses are designed for all employees.

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Customer Service Retail Course Customer Service Training 52

ShepHyken

FEBRUARY 26, 2023

Here you will be reminded of eight common-sense ideas to help you and your team deliver a better service experience. Customer Retention Strategies for Driving Loyalty in Uncertain Times by Rich Hein (CMSWire) One thing all businesses can bank on in the future is that things will be more uncertain and unpredictable than ever before.

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Customer Service Call Center Ecommerce Call Center Experience 62

ShepHyken

JANUARY 10, 2022

And even if that doesn’t describe your customers, know that their awareness for what customer service should or should not be is heightened from experiencing lower levels of service due to the pandemic, labor shortage, and higher costs. How to Start a Customer Loyalty Program for Your Small Business by Brandi Marcene.

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Customer Service Loyalty Programs Loyalty Sales 75

ShepHyken

MARCH 13, 2017

(TCFCR) Retailers would be wise to take direction from successful B-to-B enterprises and learn how to handle new customers, how to better serve the consumer, and mirror the way new business accounts are valued and coddled. My Comment: So many articles on customer service focus on the retail industry (B-2-C).

Social Media 90

Social Media Customer Service Infographics Retail 90

ShepHyken

AUGUST 13, 2018

There are plenty of resources to keep up-to-date with the latest customer service strategies, technologies and tactics – and my friend Steve DiGioia shares many of these in this article. Keep learning and stay at the top of your customer service game. It may seem basic, but it’s so very important.

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Customer Service Loyalty B2C Study 72

ShepHyken

DECEMBER 26, 2022

Retail TouchPoints) Even in a time of increasing economic pressures, today’s consumers need brands to give them more than just discounts. Shep Hyken is a customer service expert, professional speaker, and New York Times bestselling business author. They expect their favorite brands to connect with them on a human level.

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Loyalty Programs Customer Service Self Service Retail 65

ShepHyken

MARCH 27, 2023

3 Digital Marketing Strategies That Can Improve Customer Retention by John Hall (Forbes) What happens if you gain 10 new customers but lose 20 from your existing client base? While it may seem like marketing, if done well, content marketing connects with the customer and gets them engaged or emotionally connected.

Customer Service 22

Customer Service Customer Retention B2B Study 22

ShepHyken

APRIL 20, 2020

Loyalty programs boost businesses’ ability to keep customers by Jill Young Miller. Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St. Even though it appears consumer-based (B2C), there is good info for any type of business. Washington University in St.

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Loyalty Programs Customer Service Rewards Programs Loyalty 65

ShepHyken

JANUARY 16, 2017

And, while the article focuses on B2C, the stages can be found in any business relationship. 4 Ways to Increase Customer Loyalty Now and for the Long Haul by Heike Young. Salesforce) Lasting businesses are built on customer retention. But today, consumers are more connected, distracted, and informed than ever before.

Customer Service 48

Customer Service Contact Center Customer Retention Loyalty 48

ShepHyken

DECEMBER 5, 2016

(Travel Market Report) The lodging industry’s efforts to “own the customer” with direct deals are worrying some travel agents, who are concerned that special offers will shift their clients’ loyalties. But a recent panel of loyalty experts said it’s personal interaction and attention that ultimately win the hearts and minds of consumers.

Customer Service 48

Customer Service Travel Customer Retention Loyalty 48

ShepHyken

JANUARY 23, 2017

Are You Taking Your Customers For Granted? CustomerThink) What does your B2B marketing program have to do with your customer retention strategy? Let’s look at three ways you can use marketing and customer experience to engage your customers. by Mindi Rosser. For information contact or www.hyken.com.

Self Service 48

Self Service Social Media Customer Service Fashion 48

ShepHyken

AUGUST 8, 2022

That said, you’ll enjoy this author’s version of how to WOW your customers. 5 Ways to Drive Customer Retention in a Post-pandemic World by Katie Fairchild. Customer retention statistics show that 65% of a company’s business comes from its existing customer base. Follow on Twitter: @Hyken.

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Customer Service Culture Customer Retention Video 23

Storyminers

JULY 6, 2020

Arie’s industry specialties include: Financial Services, Credit Card, Consumer Lending, Retail, Internet, Telecommunications, and other services companies. Dennis is an innovative Customer Experience evangelist with a deep understanding of consumer engagement, digital media, and reporting analytics.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

ShepHyken

JUNE 13, 2016

24 Experts Reveal Their Top Customer Retention Strategies For B2C Brands by Clutch. Clutch) In today’s competitive marketplace, consumers have an increasing amount of choices- and they aren’t afraid to try them. There always seems to be a new product, service, or experience within reach of a brand’s current customer.

Omni-Channel 48

Omni-Channel Self Service Customer Service Infographics 48

Storyminers

JULY 6, 2020

Arie’s industry specialties include: Financial Services, Credit Card, Consumer Lending, Retail, Internet, Telecommunications, and other services companies. Dennis is an innovative Customer Experience evangelist with a deep understanding of consumer engagement, digital media, and reporting analytics.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

ShepHyken

JANUARY 27, 2020

My Comment: Joseph Michelli has written an excellent article about how to leverage trends in the customer experience world. Consider this: “Today’s consumers expect easy, valuable experiences that marketers in 2010 could scarcely imagine.” Biometrics – A new normal for customer experience by Sarah Amundsson.

Customer Service 26

Customer Service Customer Retention Trends Airlines 26

ShepHyken

SEPTEMBER 12, 2022

Magazine) Obsessed with the customer experience, Zappos has woven a customer focus throughout everything they do. Most companies aim to keep as many of their customers happy for as long as possible, while minimizing churn or customer turnover. Some companies may even have lofty goals like winning customers for life.

Customer Service 14

Customer Service Social Media Loyalty Customer Service Training 14

ShepHyken

SEPTEMBER 30, 2019

My Comment: Customer engagement is important for all business, but often B2B organizations don’t take advantage of it the same way consumer brands do. How To Boost Customer Retention Effectively Using Video by Koushik Marka. This article will get you thinking about how you can use it for your customers.

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Customer Service Contact Center eBook NPS 17

ShepHyken

MAY 22, 2023

Each week, I read many customer service and customer experience articles from various resources. To Drive Customer Retention, Don’t Neglect Culture by David Ducharme and Nick Furman (Gallup) Neglecting culture affects your teams and your customers. Here are my top five picks from last week.

Customer Service 13

Customer Service Loyalty Programs Social Media Culture 13

SurveySensum

JULY 14, 2020

He is an author of Moments of Magic®, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, Be Amazing or Go Home, and The Convenience Revolution and a creator of a customer service training program, Customer Focus , aiming to help clients build a customer service culture and loyalty mindset.

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Customer Experience Consulting Multi-Channel Leadership 132