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7 New Technologies to Improve Customer Service in 2021

TechSee

AT Kearney reports that RPA costs 1/3 as much as an offshore employee and 1/5 the cost of on-site staff, and can cut costs by 25-50%. With these numbers, it’s no surprise that Forrester data shows that over 44% of customer service organizations are already using RPA to help them gain a competitive advantage.

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Customer Satisfaction Best Practices: Insights for Marketing Experts

SurveySensum

McKinsey’s Next in Personalization 2021 Report states, ‘Personalization drives performance and better customer outcomes. And Salesforce’s fifth edition of the State of the Connected Customer report reveals that 94% of customers continue buying from the same brand that gives a positive customer service experience. And guess what?

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5 Ways to Extract Serious Value from Your Transactional Data

Circular Edge

Grow and scale your business while gaining a competitive advantage with NetSuite’s best-in-class integrated cloud business software and Circular Edge’s expertise in NetSuite implementation , advisory, managed services and direct staffing. Marketing can create loyalty programs and win-back campaigns.

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Why Engagement Strategies & Investment Are Important for Customer Retention

ProProfs Chat

A Forrester report highlights increasing customer retention by 5% can increase profits by up to 95%. And, a well-designed loyalty program can act as a profitable investment and reduce the likelihood of customers going to your competitors. Take the example of Victoria’s Secret loyalty program PINK Nation.

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The Power of Personalization in Retail Customer Experience

SurveySensum

According to the ‘ The State of Personalization 2023 ’ report by Segment, 85% of businesses believe they are offering personalized experiences, but only 60% of consumers seem to think that’s the case. Higher Conversion Rates: Epsilon’s new research report, ‘ The Power of Me: The Impact of Personalization on marketing performance.

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Customer retention analytics: 5 strategies to reduce churn with data

Thematic

Think customer loyalty programs are all about getting generic discounts, points and rewards? A McKinsey report states that “executive teams that make extensive use of customer data analytics across all business decisions see a 126% profit improvement over companies that don’t” (McKinsey, 2014). Think again. Keen to know more?

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Product Market Fit Surveys: What You Need to Know

SurveySensum

Insights into your product’s competitive advantage. Offer Incentives: Encourage participation by organizing loyalty programs where you can offer incentives like discounts or free gifts. How frequently do you use our product? Indicates the level of engagement and product utility.

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