Remove Company Remove Effort Score Remove Financial Remove Loyalty Programs
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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. For some brands, issuing your own loyalty currency is certainly desirable. This actually is not true.

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Voice of Customer Examples to Inspire Your CX Strategy

InMoment XI

Step #1: Design Your Program. In this stage, you have the opportunity to set up a strong foundation for your program; a strategy that aligns with the overall business values, financial objectives, and brand promises. Signing a digital agreement is now table stakes for most companies. Wrapping Up.

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6 Examples of Successful Customer-Centric Companies

CSM Magazine

Creating the correct customer-centric business model is your ticket to standing out from your competitors and encouraging customer loyalty. Customer-centricity is essential for companies since it drives a customer further down the sales funnel. 6 examples include successful customer-centric companies.

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Next-Generation Loyalty Marketing (for experts)

Currency Alliance

Loyalty programs must evolve to keep customers engaged. Every business needs a loyalty strategy, but not every business needs a loyalty points program. Points are just an excuse to start a dialog with customers, keep score, and enable an economy based on an incentives currency.

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70+ Online Shopping Survey Questions To Ask Your Customers

SurveySensum

How much effort did you need to put into finding products that matched your preferences? Was it difficult to locate the key information, such as pricing and availability, on the product detail page? How much effort did you have to put into extracting the necessary information from the product detail page?

Survey 52
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70+ Online Shopping Survey Questions To Ask Your Customers

SurveySensum

How much effort did you need to put into finding products that matched your preferences? Was it difficult to locate the key information, such as pricing and availability, on the product detail page? How much effort did you have to put into extracting the necessary information from the product detail page?

Survey 52
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The Role of NPS in the Banking Industry

SurveySensum

This is where Net Promoter Score (NPS) comes into play. This CX metric has the ability to gauge customer loyalty and predict business growth. In this guide, we’re going to take a deep dive into why NPS is so important for banks and financial services, how to work it out, how to use it to get better, and more.

Banking 52