Horizon CX

DECEMBER 1, 2023

The Art of Selling CX: Convincing Skeptical Senior Leaders on Customer Experience Success Introduction In the dynamic landscape of customer experience (CX) management, the journey extends beyond strategic implementation; it’s a constant process of persuasion and selling ideas, especially to senior leadership.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

ProProfs Chat

JUNE 21, 2019

Do you have a customer retention strategy? Companies focus on customer acquisition strategies, since increasing your customer count is the lifeblood of your business. But, customer acquisition won’t help, if you are unable to retain customers. Understand Customer Retention.

Customer Retention 63

Customer Retention Strategy How To Case Study 63

BirdEye

JUNE 22, 2023

Your business wouldn’t exist if it weren’t for your customers. But not all customers are the same. Each customer you target comes with unique temperaments, making a one-size-fits-all approach ineffective. And that is why it is important to understand the different types of customers before designing a marketing strategy.

Case Study 98

Case Study Social Media Loyalty Brands 98

ChurnZero

JULY 9, 2020

But if you’re like most companies, when it comes to attracting your customers, the only thing your marketing’s dropping is the ball. Sure, you won customers over to get the initial purchase, but what about your post-sale courting? If you are committed to truly helping your customers grow, you need to make them the best at what they do.

Strategy 64

Strategy Marketing Case Study Effort Score 64

Gainsight

MARCH 15, 2023

With economic uncertainty in the air, SaaS and Customer Success teams want to be more efficient and build durable businesses that withstand the market. For CS teams, efficiency means working smarter and doing more with less—accelerating the current drive toward digital strategies like community, self-service, and more. . …

Strategy 52

Strategy Self Service Trends Case Study 52

SurveySparrow

APRIL 11, 2021

This is where having a lead nurturing strategy helps businesses big time. The nurture marketing definition says- “Marketing by constantly engaging with the clients” It is considered to be an extremely effective strategy if you want to convert your leads into customers. . What is a lead nurturing strategy?

Strategy 98

Strategy How To Effort Score Social Media 98

Retently

JUNE 28, 2022

Net Promoter Score® lets you measure and analyze customer satisfaction to learn more about what people like (and dislike) about your product or business. It’s a valuable metric – for most companies and it’s the most valuable metric available for measuring customer loyalty and satisfaction. That is if you put your NPS® to work.

NPS 148

NPS Net Promoter Score Feedback Case Study 148

Win the Customer

SEPTEMBER 12, 2023

Traditional businesses often face the challenge of adapting to new customer expectations and technologies. Even long-established businesses can embrace change and revolutionize their customer interactions. In this blog post, we’ll explore strategies that traditional businesses can adopt to innovate in customer experience.

Innovation 59

Innovation Customer Experience Loyalty Programs Customer Centricity 59

Kapta Customer Success

MARCH 6, 2019

How are you segmenting your customers? Segmenting your customers is crucial to your organization’s success because it shows you which accounts require the most attention, which ones are providing most of your bottom line-driven results, and which ones are doing fine for now. Segmenting Based on Potential.

Customer Success 53

Customer Success Strategy Management Customers 53

Totango

JULY 24, 2020

The digitization of business has changed the way SaaS and subscription enterprises derive value from their customers and given rise to a mutually beneficial model. The best B2B client expansion strategies achieve this by creating more value for customers — value that they will be willing to pay for. Review and Enhance Features.

B2B 62

B2B Strategy Customer Success Customer Centricity 62

Totango

AUGUST 21, 2020

An enterprise cannot survive without satisfied customers to support it. This has always been true, but never has it been more true than in the era of customer-centricity that we now live in. Investing in, and effectively managing, customer success is vital to ensuring the long-term stability and growth of your enterprise.

Customer Success 78

Customer Success Case Study Self Service Customer Centricity 78

Totango

JULY 22, 2022

When facing a struggling economy, it’s more important than ever to keep your customers engaged and reminded of why your products and services are critical to their success. At Totango, our goal is always to provide the best possible tools to help you meet and exceed your customer success goals in both good and challenging economic times.

Communication 100

Communication NPS Case Study Metrics 100

NobelBiz

OCTOBER 31, 2023

At its heart, business is a bond between service providers and customers. Understanding this dynamic is crucial, especially when customers are facing their most challenging times. When the pressure rises, here’s how to elevate your customer support to the next level, solidifying trust and cementing loyalty.

Call Center 104

Call Center Contact Center Software Contact Center Social Media 104

SurveySparrow

MARCH 23, 2021

If there is one company that has played the market positioning strategy game with terrifying efficiency is Coca Cola. But the kind of image that they have raked for themselves over the years with the help of their positioning strategy marketing is a case study in itself. . What is market positioning strategy?

Strategy 52

Strategy Marketing Apparel Brands 52

Win the Customer

JUNE 13, 2023

In the dynamic landscape of consumer behavior, businesses are constantly seeking innovative ways to enhance customer experience. This psychological phenomenon, rooted in our innate desire to conform and belong, can be harnessed to positively influence customer perception and loyalty.

Customer Experience 52

Customer Experience Social Media Case Study Innovation 52

SurveySensum

SEPTEMBER 6, 2023

To my surprise, I found numerous positive reviews and recommendations from delighted OnePlus customers. They shared stories of excellent customer service, speedy issue resolutions, and fantastic phone features. Now, imagine a scenario where these satisfied customers didn’t share their positive experiences.

NPS 52

NPS Brands Social Media Net Promoter Score 52

Gainsight

AUGUST 29, 2021

When you think of customer success and marketing, you may be thinking that those two areas of the business—and their related strategies—aren’t very related. But the reality is that the entire company can benefit from having a solid customer success strategy and a customer-centric mindset. Overall customer health.

Customer Success 52

Customer Success Marketing Net Promoter Score Case Study 52

SurveySensum

JANUARY 26, 2024

When the package arrived, she found some glitches and contacted customer support for assistance. The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Claire’s story encapsulates the essence of a customer journey. What is a Customer Journey?

Customer Journeys 52

Customer Journeys Social Media Touchpoint Tips 52

Thematic

APRIL 17, 2024

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences. What is Customer Experience Analytics? Here's why.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Thematic

APRIL 17, 2024

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences. What is Customer Experience Analytics? Here's why.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Thematic

APRIL 17, 2024

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences. What is Customer Experience Analytics? Here's why.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

NobelBiz

JANUARY 23, 2024

As a call center owner, manager, or supervisor, are you grappling with the challenges of elevating customer satisfaction, retention and boosting lead generation? The answer to these pressing concerns may lie in the transformative power of Customer Support as a Service (CSaaS).

Contact Center 52

Contact Center Contact Center Software CRM Call Center 52

Totango

MARCH 5, 2021

Customer retention is the lifeblood of any savvy enterprise. It’s the only way to be successful in this customer-centered economy and ensure scalable long-term revenue. To retain customers, companies must make the customer experience better and ensure customers never stop seeing value from their product or service.

Customer Retention 85

Customer Retention How To Net Promoter Score Effort Score 85

BirdEye

NOVEMBER 21, 2023

Amidst these challenges, the last thing you want to waste your time on is unrealistic and time-consuming digital marketing strategies that give you no results. Elevate your social media engagement strategy Marketing for interior design businesses thrives on visual appeal and engagement.

Marketing 111

Marketing Social Media Advertising Tips 111

QuestionPro Audience

APRIL 23, 2018

The fact that the video caught white patrons angrily objecting the arrest was a visible testament to the company’s customer base. Both solutions became a standard for the industry and an iconic case study on damage control. A strategy in any business sense should never be static. off coupons.

Brands 170

Brands Social Media Case Study Video 170

ChurnZero

APRIL 13, 2021

With Customer Success being one of the top emerging departments in software companies around the globe, you might be considering a career in this industry, but you also might be wondering which role is right for you. . Chief Customer Officer. Responsibilities: Own the revenue number for the installed customer base.

Customer Success 98

Customer Success Chief Customer Officer Customer Centricity Fashion 98

InnerTrends

DECEMBER 2, 2019

The goal for the fast signup is to bring in as many leads as possible so that there’s a big pool of users to convert into paying customers. A considered signup will undoubtedly have fewer initial signups but will retain a lot of committed people who ultimately will become paying customers. when you were wavering?).

Case Study 105

Case Study Study Metrics Strategy 105

Gainsight

SEPTEMBER 21, 2022

There are plenty of unexpected challenges in SaaS right now, as the looming recession becomes a reality, but Customer Success (CS) organizations in particular are adopting digital tactics to overcome and endure these challenges. . Here are our top 5 recommendations to empower your CSMs with an efficient, scalable digital-led strategy.

Customer Success 52

Customer Success How To Self Service Case Study 52

Gainsight

OCTOBER 5, 2020

April studied the example and then posed a question that resulted from recent experience where the database solution her employer sold was identified as a business intelligence tool or a data warehouse. She realized that the strategy for marketing the product changed, as did their field of competition. . They are two separate things.

Strategy 59

Strategy Entertainment Financial Marketing 59

CSM Practice

FEBRUARY 20, 2020

At early startup stages , customer success teams and other customer-facing teams are usually familiar with their customer base. This relationship-driven engagement model becomes difficult as the customer base becomes larger and more diversified. Why Should Customer Success Be Obsessed with Data?

Customer Success 52

Customer Success Data Engagement Effort Score 52

Customer Bliss

OCTOBER 11, 2018

In this interview, Jay also shares examples from 3 companies (B2C and B2B) who’ve successfully operationalized talk triggers that keep their businesses booming and customers talking. The employment of these triggers means these companies don’t have to rely on paid advertising to grow and reach new customers.

Chief Customer Officer 107

Chief Customer Officer Customer Experience Customer Journeys How To 107

Kustomer

JULY 10, 2020

In a world that’s so heavily focused on utilizing digital technology and social media to create convenient experiences for consumers, making your customer service communication lines as simple, seamless and tailored as possible to specific members of your audience is a must. Diving Deeper: What Exactly Is Personalized Customer Service?

Customer Service 52

Customer Service Return on Investment Customer Service Strategies Loyalty 52

Kayako

DECEMBER 3, 2015

You’ve been hired as a customer service manager, tasked with delivering great customer service. Customer service is a cost-center, it doesn’t impact earnings, and investing money into it is like pouring money down the drain… isn’t it? You know that customer feedback helps build a better product. Ask for the close!

Customer Service 120

Customer Service How To Case Study NPS 120

Magellan Solutions

AUGUST 11, 2021

B means, be Bold – It is not enough that you are able to think of great lead generating strategies, you must be brave enough to implement it. C means, be Coherent – After implementing your strategy, be clear of your intention. Everything is useless if a customer finds your campaign obscure. Well, it depends.

Call Center 52

Call Center Case Study Social Media Advertising 52

SmartKarrot

JUNE 23, 2023

Role: Customer Success Manager Location: San Antonio, TX, United States (Remote) Organization: Searchspring As a Customer Success Manager, you’ll maintain vital connections with current Searchspring clients to promote product adoption, optimisation, and the discovery of chances to enhance the user experience.

Customer Success 19

Customer Success Self Service Case Study Consulting 19

Totango

DECEMBER 5, 2019

Your business is successful because you deliver value to customers. Customer advocacy is the art of learning what customers need and working to help them gain the value that is in their best interest. When you advocate for your customers, they’ll reward you with their loyalty and become lasting proponents for your brand.

How To 64

How To Net Promoter Score NPS Effort Score 64

ChurnZero

MAY 5, 2020

As businesses are thrust into uncharted territory, figuring out how to navigate customer retention strategies to minimize churn will determine their survival. For those who were unable to attend or would like a session refresher, below are the top takeaways for crafting your customer retention game plan. .

Customer Retention 72

Customer Retention Chief Customer Officer Case Study Customer Success 72