Retently

APRIL 5, 2024

Understanding Retail Customer Experience Customer experience in retail refers to the perception and sentiment of shoppers toward a brand throughout their journey – from the first point of contact to post-purchase interactions. Innovative retailers are leveraging technology to enhance the in-store experience and boost brand awareness.

Retail 78

Retail Engagement Strategy Customer Experience 78

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.

Customer Service 68

Customer Service Loyalty Programs Contact Center Financial 68

ShepHyken

DECEMBER 3, 2023

Loyalty is a Strategy, Not a Program by Kevin Susman (Total Retail) In the commercial innovation workshops I lead around the globe, there are many strategies that clients and customers want to cover. However, without fail, I always get asked what can be done to improve customer loyalty. Connect with Shep on LinkedIn.

Customer Service 61

Customer Service Loyalty Programs Loyalty Customer Service Training 61

ShepHyken

FEBRUARY 25, 2024

Our customer service research sponsored by RingCentral (brand new 2024 report is now out) includes a humorous stat/finding: 79% of US consumers have called customer support and been caught in the automated menu system and repeatedly screamed, “Agent” or “Representative,” and eventually hung up out of frustration.

Customer Service 62

Customer Service Average Handle Time Net Promoter Score Loyalty Programs 62

ShepHyken

FEBRUARY 4, 2024

Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old.

Customer Service 62

Customer Service B2B Loyalty B2C 62

ShepHyken

SEPTEMBER 10, 2023

They quickly switch from one brand to another if these needs aren’t met. For some small brands, a viral moment can be game-changing for putting their brand on the map, and for larger retailers, it can draw attention to a new product line to significantly boost sales. How to Make Loyalty a New Business Line for your Brand?

Customer Service 81

Customer Service Loyalty Programs Retail Loyalty 81

ShepHyken

FEBRUARY 18, 2024

My Comment: Lately, I seem to be attracted to articles on loyalty programs. Perhaps that’s why you’ll find at least two articles about loyalty in this week’s roundup. Our CX research finds that 76% of customers are more likely to return to a company with a rewards or loyalty program.

Customer Service 62

Customer Service Net Promoter Score Loyalty Programs Gamification 62

BirdEye

APRIL 25, 2023

If so, we’ve got you covered with over 20 ideas on how to promote your business locally and make your brand the talk of the town. Connect with influencers 9. Loyalty incentives programs 15. Host seminars and workshops 18. Identify individuals who align with your brand and have a strong local following.

Social Media 98

Social Media How To Advertising Sports 98

ShepHyken

DECEMBER 17, 2023

Also included are short summaries of the customer-centricity strategies from five of the most recognizable brands on the planet. Loyalty beyond Points: Boost Customer Lifetime Value with a CX-First Approach by Leanne Franks (InternetRetailing) Nearly every British retailer offers a loyalty programme. Eliminate friction!

Customer Service 61

Customer Service Customer Centricity Loyalty Programs Culture 61

CSM Magazine

AUGUST 4, 2023

Imagine a scenario where a coffee shop actively engages with its customers through personalized loyalty programs, social media interactions, and timely promotions. These engaged customers, in turn, share their delightful experiences with friends and family, acting as brand ambassadors and attracting new customers to the coffee shop.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

ShepHyken

JANUARY 21, 2024

You will love his opening story about what happened in a well-known, name-brand hotel. The 2024 Marigold Global Consumer Trends Index Report provides insights into consumer preferences that drive marketing decisions and explores the influence of brand relationships. Connect with Shep on LinkedIn.

Customer Service 61

Customer Service Self Service Trends Loyalty Programs 61

ShepHyken

OCTOBER 1, 2023

Speed Doesn’t Equal Success: The Limitations of AHT as a KPI by Othmar Mueller Von Blumencron (VIPdesk Connect) While top-notch products and services remain vital, the spotlight in recent years has undeniably shifted to the customer experience as a pivotal factor distinguishing one brand from another. Connect with Shep on LinkedIn.

Customer Service 66

Customer Service Contact Center Average Handle Time Customer Service Strategies 66

C3Centricity

AUGUST 26, 2019

Whether you are connecting with your customers by mail, phone, email or the web, you need to first request permission to ask any questions and to gather the information you are looking for. More and more CPG companies and brands now offer a loyalty program, especially to their higher-value consumers.

Customer Centricity 149

Customer Centricity Fashion Airlines Connections 149

SurveySensum

JANUARY 26, 2024

The Foundation: Awareness Stage The awareness stage serves as the foundation, marking the initial encounter between a potential customer and your brand. Understanding how customers become aware of your brand, products, and services is crucial for laying a solid groundwork for their journey.

Customer Journeys 52

Customer Journeys Social Media Touchpoint Tips 52

Comm100

OCTOBER 8, 2016

If your company has the resources, sometimes offering customers one-on-one attention with an agent can help establish a strong connection that might inspire a customer to stick around. Branding and Design Techniques. Loyalty Programs. Give customers one-on-one attention. Have excellent website design.

Customer Retention 151

Customer Retention Loyalty Strategy Loyalty Programs 151

SurveySensum

JULY 19, 2023

According to a new Forbes Insights and Arm Treasure Data survey of more than 1000 customers worldwide, 74% of customers said they are likely to buy from brands based on experience alone. This statistic emphasizes the critical role that retail customer experience plays in customer loyalty, brand advocacy, and business growth.

Retail 40

Retail Examples Customer Experience Social Media 40

LoyaltyPlus

NOVEMBER 10, 2020

Loyalty programs will play a pivotal role in getting passengers back onto your aircraft, agreed? As a well-established Loyalty Solution provider, previously sold as the branded solution for a well known PSS, we are perhaps one of the best kept secrets in the airline market in terms of our own brand. Everything.

Airlines 52

Airlines Loyalty Self Service Loyalty Programs 52

BirdEye

MARCH 24, 2023

Customer preferences and expectations keep changing, and a great development strategy can help your brand keep pace. Strategies help an organization cultivate and maintain relationships with prospects to increase brand awareness and promote growth through new opportunities. Build a strong customer referral program.

Return on Investment 98

Return on Investment Social Media Sales Metrics 98

ShepHyken

APRIL 24, 2023

The Power of Authentic Branding: Connecting with Customers on a Deeper Level by Syed Balkhi (CustomerThink) In today’s competitive marketplace, it is more important than ever to establish a connection with customers. We must create an experience that connects with them on an emotional level.

Customer Service 13

Customer Service Loyalty Programs Tips Loyalty 13

SurveySensum

JULY 4, 2023

This is the time when brands can improve their offline stores to increase customer loyalty. Let’s say the entrance of the store that you want to visit is not properly lit, the brand logo is half broken, and there is garbage lying around, would you still go inside? Did the store entrance effectively reflect the brand identity?

Retail 52

Retail Customer Experience Touchpoint Survey 52

SurveySensum

JULY 4, 2023

This is the time when brands can improve their offline stores to increase customer loyalty. Let’s say the entrance of the store that you want to visit is not properly lit, the brand logo is half broken, and there is garbage lying around, would you still go inside? Did the store entrance effectively reflect the brand identity?

Retail 52

Retail Customer Experience Touchpoint Survey 52

ShepHyken

MAY 22, 2023

Loyalty Programs – A Few Best Practices by MTS Staff Writer (MarTech Series) Loyalty management encompasses more than just software or a vendor running a loyalty program. My Comment: There have been numerous articles in this weekly roundup that have focused on customer loyalty.

Customer Service 13

Customer Service Loyalty Programs Social Media Culture 13

ShepHyken

MAY 8, 2023

In many cases, they built their brand, and their differentiation from the big guys, on the idea of personalization — of being closer to their customers than their multinational rivals can be — while also offering more sophistication, a broader offering, and more underlying service capability than small businesses can.

Customer Service 13

Customer Service Loyalty Programs Loyalty Tips 13

SmartKarrot

OCTOBER 13, 2023

A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. To stand out, customer success teams must look beyond transactional relationships and foster deeper, more meaningful connections with their customers.

Customer Retention 10

Customer Retention Strategy Loyalty Programs Customer Centricity 10

ShepHyken

MAY 1, 2023

U$ 402bn is on the Table for Brands That Simplify Their CX and EX – Here’s Why by Ricardo Samuel Saltz Gulko (Eglobalis) Simplicity is an essential aspect of customer and employee experience that can greatly impact a company’s success and its ability to innovate. My Comment: Here’s another customer loyalty strategy: make the customer smarter.

Customer Service 13

Customer Service Customer Retention Loyalty Customer Service Training 13

BirdEye

NOVEMBER 29, 2023

From the latest trends shaping the industry to practical tips on enhancing your brand and the essential tips and tools to amplify your reach – this blog equips you with strategic steps to elevate your furniture store marketing. Brands like IKEA are known for their distinctive Scandinavian design and affordable yet functional furniture.

Trends 57

Trends Tips Tools Marketing 57

Optimove

JULY 12, 2021

Customers have an alternative to almost every brand, and competition is fierce for every industry and vertical out there. That’s why customer engagement must become an essential KPI for every business that cares about loyalty and lifetime value. What Are Some Customer Engagement Strategies? How Do You Measure Customer Engagement?

CRM 98

CRM Customer Engagement Engagement Strategy 98

SurveySensum

APRIL 8, 2024

Indeed, the essence of digital success is to use the Internet to expand your audience and build a community around your brand — a community of loyal and engaged supporters who are invested in your success. This strategic approach is the first step toward building a strong, recognizable brand.

Strategy 52

Strategy Social Media Advertising Analytics 52

BirdEye

MARCH 17, 2023

Small business consultants can serve as brand strategists that help map out a solid business growth journey and recommend tailor-made campaigns/strategies to achieve those objectives. Marketing Marketing consultants help businesses spot and maximize their strengths to enhance brand awareness and visibility in the marketplace.

Consulting 98

Consulting Social Media Financial Strategy 98

Grade.us

JUNE 18, 2019

If you're a small business accountant, pitch library staff on the idea of running a workshop for new/prospective entrepreneurs. Be sure to give your library the upfront time they need to promote your workshop, seminar or event aggressively. Facilitate five connections for every one connection you request.

B2B 40

B2B Marketing Advertising Sales 40

Experience Investigators by 360Connext

MAY 24, 2017

Because the magic of a great customer experience is tied directly to our emotional connection to a brand. But when treated well day after day and month after month, we build an authentic relationship with a brand. “ Am I expected to mention our loyalty program anymore? No two customers are alike.

Hotels 125

Hotels Infographics Loyalty Programs Customer Journeys 125