Beyond Philosophy

APRIL 14, 2015

How to Check the Commitment of Your CEO: Count the number of times the CEO mentions Customers in any communication. To learn more ways you can detect buy in on your Customer Experience Agenda, register for our Advanced Customer Experience Management (CEM) Certification Course beginning on April 20th. Please click here to learn more.

Chief Customer Officer 60

Chief Customer Officer CEM Call Center Customer Care 60

ClearAction

AUGUST 24, 2008

And we all use 5-6 metaphors a minute, according to author Gerald Zeitman in his book How Customers Think. Everyone knows that most of communication is nonverbal … they say upwards of 80%. Author Gerald Zeitman generously provides useful techniques in the mid-section of his book How Customers Think.

Customer Experience 87

Customer Experience CEM Social Media Leadership 87

Experience Investigators by 360Connext

MARCH 12, 2018

The internal communications team sends a video of the speech to employees all over the globe. Book A Customer Journey Mapping Workshop Train your leaders to bring the power of holistic journey mapping to their teams. Help them connect with one another across your organization with structured or unstructured communication channels.

Customer Centricity 137

Customer Centricity Customer Journeys Culture Training 137

Beyond Philosophy

DECEMBER 22, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. Estimates are that 9 out of 10 organizations are now utilizing content in their marketing programs, devoting one-quarter, or more, of their marketing budgets to this component of communication. Michael Lowenstein, Ph.D.,

Video 60

Video Marketing Social Media Conference 60

Beyond Philosophy

JULY 5, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. Performance measurement is focused, and shared, on what most monetizes customer behavior (loyalty, emotion, and communication metrics such as brand bonding and advocacy, replacing satisfaction and recommendation). Michael Lowenstein, Ph.D., Customer Sensitivity.

Customer Centricity 60

Customer Centricity Omni-Channel Company Banking 60

Beyond Philosophy

JUNE 11, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. It enables companies to more effectively communicate with customers, socially engage with them, and generate additional insight on their evolving needs and wants. Offer opportunities for sharing, such as informal communication about a preferred product or service.

Gamification 60

Gamification Loyalty Programs Loyalty Consumers 60

Beyond Philosophy

JUNE 23, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. For websites favoring incentive devices like sweepstakes and frontal assault “push” email programs to attract potential customers, personalized communication is the perhaps the best opportunity to demonstrate ongoing interest in customers—especially new ones.

Wireless 60

Wireless Marketing Advertising e-support 60

Beyond Philosophy

MAY 14, 2015

Parature is a research and advisory firm specializing in communicating service-centric best practices. Colin is an international author of four bestselling books and an engaging keynote speaker. More and more of your Customers believe access to self-service options is essential to their relationship with your business.

Self Service 60

Self Service Exercises Analysis Call Center 60

Beyond Philosophy

JUNE 4, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. The ‘human’ factor, in marketing, communications, positioning, and experience creation through sales, service, and operations now pervades titles of articles, blogs, white papers, and even books. In his 2010 book, Marketing 3.0: Michael Lowenstein, Ph.D.,

Financial 60

Financial Omni-Channel Airlines Multi-Channel 60

Beyond Philosophy

DECEMBER 23, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. This requires both a knowledge of, and facility with, the insights and metrics associated with perceived brand equity, and customer communication and experience as well. Customer-Centric Culture Leadership and Liaison. Michael Lowenstein, Ph.D.,

Chief Customer Officer 60

Chief Customer Officer Omni-Channel Customer Centricity Consulting 60

Beyond Philosophy

JUNE 20, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. The study revealed that an overwhelming 75% of the company’s customers were communicating to others about the organization through offline and online channels. Michael Lowenstein, Ph.D., The first, a B2C example, involves a major player in the cable television industry.

B2C 60

B2C B2B Metrics Analysis 60