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5 Ways to Leverage Net Promoter Score to Boost Customer Retention

InMoment XI

One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. What Is Net Promoter Score? NPS is a metric designed to measure customer experience. Then, customers are asked to explain in their own words why they chose the score they did.

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Trends shaping The Forrester Wave™: Customer Success Platforms report

Totango

With acquisition costs proving too high in today’s constrained environment, many businesses are finally putting greater focus on nurturing existing customer relationships to ensure retention and expansion. The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms.

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How to build your digital customer success strategy: an expert’s guide (part two)

ChurnZero

I find that saying the term “digital customer success” in our industry almost always garners one of two responses from CS professionals. Now, there’s absolutely nothing wrong with customer marketing, but that’s just a tiny portion of what we’re really talking about here. or their eyes light up. What the heck do those mean?

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Customer Success Plan for Mature B2B SaaS Firms

CustomerSuccessBox

Like we have goals to accomplish in the to-do list and it has a predefined roadmap laid out to achieve it, a customer success plan is no bummer! It focuses on reaching the business outcomes of the customers, which can’t afford any excuses of delay, whatsoever! Why do you need a customer success plan?

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The B2B SaaS Customer Journey: Surveys for every stage

SurveySensum

You need to ask those questions at the right time throughout the customer life cycle. For any B2B SaaS company that is starting its Voice of Customer program, the customer journey is the first step to understand your customers. Today, I am going to share with you, What is a typical B2B SaaS customer journey?

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CEOs: It’s Time to Double Down on Your Customers

Gainsight

This post originally appeared in B2B News Network. . Given the likelihood that your firm will acquire fewer logos in the short term, you need to make every effort possible to deliver the level of value and outcomes that encourages current customers to not only renew their contracts but increase their spend with you.

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How to achieve an 80% survey response rate for your B2B SaaS?

SurveySensum

How to achieve an 80% survey response rate for your B2B SaaS? Pre-notify your customers . The survey response rates are a strong indicator of relationship strength with your customers, especially with the large strategic accounts in B2B Saas. As a B2B company, you need to aim for high survey response rates.

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