Influitive

APRIL 22, 2015

For years, B2B marketers have largely viewed B2C loyalty tactics as irrelevant in their space. After all, B2B buyers don’t respond to reward points and coupons. Plus, customer retention has long been seen as the responsibility of those in sales, service, and support. Deepen engagement to lock in loyalty.

B2C 66

B2C B2B Loyalty Loyalty Programs 66

ShepHyken

SEPTEMBER 10, 2023

They demand fast shipping, easy returns, sustainability and more, showing little loyalty and appreciation. ” I’m intrigued by the article as it claims that one way to attract and retain these customers is through visual imagery. How to Make Loyalty a New Business Line for your Brand? Here’s how. must practice.

Customer Service 80

Customer Service Loyalty Programs Retail Loyalty 80

ProProfs Chat

JUNE 21, 2019

Do you have a customer retention strategy? Companies focus on customer acquisition strategies, since increasing your customer count is the lifeblood of your business. But, customer acquisition won’t help, if you are unable to retain customers. Discounts, free shipping, and loyalty points rule the list.

Customer Retention 63

Customer Retention Strategy How To Case Study 63

Comm100

JANUARY 21, 2020

B2B vs. B2C conversion. B2B and B2C digital journeys have their own set of channel preferences. B2B companies have been slower than B2C in adopting digital transformation. However, they’re catching up quickly in response to customer demand—and it’s paying off. B2B tends to expect responses within 1-24 hours.

Customer Journeys 209

Customer Journeys Social Media B2C Omni-Channel 209

Thematic

DECEMBER 5, 2018

Think customer loyalty programs are all about getting generic discounts, points and rewards? Today, it’s more about offering customers something as personalized as possible, so that they feel truly special. What is customer retention? Why is customer retention important? Think again.

Customer Retention 96

Customer Retention Analytics Data Strategy 96

ClientSuccess

JUNE 19, 2019

Adding credibility to this statement is a research study by Invesp Consulting which suggests: Existing customers are 50% more likely to try new products and spend 31% more than new users! Increasing customer retention by 5% can increase profits by 25-95%. This program rewards users with points for each dollar spent.

Customer Retention 73

Customer Retention Strategy e-support Loyalty 73

Retently

JUNE 28, 2022

Net Promoter Score® lets you measure and analyze customer satisfaction to learn more about what people like (and dislike) about your product or business. It’s a valuable metric – for most companies and it’s the most valuable metric available for measuring customer loyalty and satisfaction. Actually, 58.7%

NPS 148

NPS Net Promoter Score Feedback Case Study 148

GetFeedback

DECEMBER 21, 2018

Learn about the top two customer surveys for predicting and increasing customer retention. Anytime a customer cuts ties, you experience the negative impact of customer churn. Here are 40 customer retention statistics that reinforce the growing need for customer experience management.

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

Kustomer

JANUARY 11, 2022

Depending on the nature of your business and the needs of your customers, implementing automated assistance in the shape of features such as chatbots can offer many benefits, from quicker response times to streamlining staff expectations. Better Customer Retention. Improved Loyalty. Image source: financesonline.com.

Customer Service 98

Customer Service e-support Self Service Customer Retention 98

Comm100

JANUARY 21, 2020

B2B vs. B2C conversion. B2B and B2C digital journeys have their own set of channel preferences. B2B companies have been slower than B2C in adopting digital transformation. However, they’re catching up quickly in response to customer demand—and it’s paying off. B2B tends to expect responses within 1-24 hours.

Customer Journeys 100

Customer Journeys Social Media B2C Omni-Channel 100

SurveySensum

JULY 21, 2023

That’s why here in this blog we will talk about the top 11 B2B customer retention strategies. These strategies can help you maximize your business’s potential while keeping those valuable customers right where they belong. That’s why we proudly maintain a remarkable 98% customer retention rate.

Customer Retention 52

Customer Retention B2B Strategy Net Promoter Score 52

Totango

JUNE 4, 2021

We’ll show you how to multiply opportunities for engagement through strategies such as personalization, in-app messaging, customized promotions and loyalty programs. By combining technology with best practices, you can maximize interaction with your clients and build brand loyalty. Reward Customer Loyalty.

Customer Engagement 62

Customer Engagement Engagement Customer Journeys B2C 62

SmartKarrot

APRIL 19, 2022

This concept is termed ‘Customer Loyalty,’ and it comes from continuous efforts. Loyal customers are not only repeated customers; they are also the ones actively spreading a positive word about your company. Statistics state that ‘loyal customers spend 33% more than new prospects. contact-form-7].

Metrics 10

Metrics Loyalty Measurement Loyalty Programs 10

SmartKarrot

SEPTEMBER 18, 2020

In B2B SaaS or any other business per se, the competitive advantage is an attribute that allows a company to outperform its competitors. However, customer success is proving out to be one of the main for the B2B SaaS business model. The more customers you acquire, the more applicable becomes the customer success function.

Competitive Advantage 14

Competitive Advantage B2B Customer Success Company 14

ProProfs Chat

MAY 31, 2019

Loyalty goes a long way in defining and building relationships between people. Be it our personal relationships or even the relationship we have with the customers. For a business organization, having a loyal customer base is essential for success. Increasing customer retention by just 5% boosts your profits by 25-95%.

Loyalty Programs 66

Loyalty Programs Loyalty Net Promoter Score How To 66

Lumoa

FEBRUARY 9, 2023

Whether you’re new to customer experience or seeking inspiration, this guide serves as your ultimate resource for exploring and delving deeper into this exciting field. B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

SmartMessage Blog

OCTOBER 27, 2022

Today, all brands spend a lot of effort on customer journey maps, that is, creating new customers and retaining their existing customers. From the moment of entering the customer’s radar to the phase of loyalty and advocacy, every touch matters. 4) Retention Phase . 3) Decision – Purchase Phase

Customer Journeys 40

Customer Journeys Customer Experience Omni-Channel Analysis 40

SmartKarrot

NOVEMBER 2, 2020

Customer retention is very challenging for businesses especially in 2020. The unprecedented times and business environment have made it uncertain for business leaders on what steps to take to retain customers. So, retaining customers becomes necessary for any company to sustain itself in this economic turbulence.

Customer Retention 21

Customer Retention Strategy e-support Social Media 21

ProProfs Chat

DECEMBER 12, 2019

what customers want, . The best way to do this is by reading customer retention statistics, and that’s what we have carefully curated in this blog. Here are 50+ customer retention stats that’ll give you insight into a customer’s mind. Why Customers Leave? what they don’t want, . PwC ) Tweet This.

Customer Retention 88

Customer Retention Loyalty Programs Social Media Loyalty 88

SmartKarrot

MAY 7, 2020

Ever since the boom of the SaaS industry, customer retention has become the top-most priority for business owners as they realized the immense benefits of it. Customer retention specialist is the new breed of professionals who are being specifically brought on board to tap on the opportunities that lie behind customer retention.

Customer Retention 10

Customer Retention Social Media B2C Loyalty Programs 10

Gainsight

APRIL 23, 2021

Sabina: Mavenlink is a Southern California-based B2B SaaS company with a global presence. Sabina: At Mavenlink, I oversee the adoption, expansion, renewal, and loyalty programs. Additionally, I built the third division this last year, the business’s community and loyalty arm. And what’s your role at Mavenlink?

Customer Journeys 76

Customer Journeys System Loyalty Programs Resources 76

SmartKarrot

OCTOBER 27, 2022

Business-to-business (B2B) marketing is a type of marketing done directly between businesses. Unlike other sales models where the Client goes through an intermediary such as retail, B2B marketing involves direct contact between professionals in specific industries, creating the potential for closer relationships and higher quality.

B2B 10

B2B Social Media Sales Examples 10

ProProfs Chat

MAY 6, 2020

Good Customer Experience Statistics. Negative Customer Experience Statistics. Importance of Customer Experience Statistics. Improving Customer Experience Statistics. Marketing Customer Experience Statistics. B2B Customer Experience Statistics. Retail Customer Experience Statistics.

Customer Experience 66

Customer Experience Social Media e-support Comparison 66

CustomerSuccessBox

NOVEMBER 23, 2021

Indeed, with a few clicks, a customer can decide to buy a product from another company. For this reason, the issue of customer loyalty turns out to be unavoidable. But what are the methods and the challenges of this loyalty? What place for customer loyalty in your marketing strategy? Create loyalty programs.

Loyalty 52

Loyalty Net Promoter Score Loyalty Programs Effort Score 52

SmartKarrot

JUNE 3, 2022

Customer delight can be defined as the process of matching and/or exceeding customer expectations. It is all about consistently delivering an excellent customer experience at every touchpoint. Customer delight aims to boost customer retention and loyalty.

Customer Insights 10

Customer Insights Customer Journeys B2B Loyalty Programs 10

Currency Alliance

DECEMBER 13, 2018

Escalating competition across sectors – not a purported “death of loyalty” – is making loyalty harder earned. As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. Loyalty marketing breaking ground in new sectors. Smarter budgeting.

Loyalty 45

Loyalty Trends Loyalty Programs Rewards Programs 45

BirdEye

AUGUST 24, 2023

By tailoring customer marketing messages that resonate with customers’ unique preferences, companies can unlock a powerful avenue for sustainable growth. Read further to know the key customer marketing strategies you need to improve your business’s experience, retention, and loyalty.

Strategy 98

Strategy Marketing Customer Retention Loyalty 98

SurveySensum

SEPTEMBER 7, 2023

Since Net Promoter Score is a loyalty metric it is not the right question here. And each of them has a different approach when it comes to understanding and measuring overall customer satisfaction and loyalty. Relationship NPS surveys are used to measure overall customer satisfaction and loyalty over a longer period.

NPS 52

NPS Survey Net Promoter Score Automotive 52

ChurnZero

MAY 18, 2021

Be it a B2B or B2C business, assuring your customers that you are a better choice than the competition is easier said than done. It takes a better customer experience to actually persuade them in a realistic manner. Existing customer – Keep’em for life. Turn customers into brand advocates.

Customer Journeys 84

Customer Journeys Loyalty Programs B2C Touchpoint 84

Totango

AUGUST 11, 2022

Most interactions with your SaaS customers are digital, making handling these opportunities decisive for customer satisfaction, loyalty, repeat business and referrals. In this article, we’ll show you how to build client relationships digitally with your SaaS customers. Customer satisfaction and feedback surveys.

Tips 105

Tips How To Customer Journeys Net Promoter Score 105

SurveySensum

NOVEMBER 6, 2023

Bakery A and Bakery B competed to improve customer satisfaction. They both launched NPS surveys to assess and enhance overall satisfaction and loyalty. Bakery A didn’t uncover any useful feedback, but Bakery B discovered customers were unhappy with the limited dine-in cake options.

NPS 52

NPS Feedback Effort Score Customer Journeys 52

BirdEye

DECEMBER 8, 2023

With it, you get: Centralized platform to manage reviews across various online channels Reply and get real-time feedback from customers. Leverage social media platforms Social media management builds brand awareness and customer loyalty. This can increase brand recognition, customer retention, and business growth.

Tips 58

Tips Strategy Marketing Social Media 58

SurveySparrow

MARCH 29, 2023

By increasing customer retention just by 5%, you can boost profits by more than 100%, according to a study by Harvard Business Review. This stat is a telling statement of the importance of having loyal customers. Incentivize your customers for staying loyal to you. What are the three types of eCommerce customers?

Customer Journeys 52

Customer Journeys Ecommerce Touchpoint Social Media 52

SmartKarrot

JANUARY 22, 2021

Note that even though your customer has converted does not mean that they will stick around. Loyalty programs have a great say in here. Your customer would love to see that they are being recognized. However, one similarity that has already kicked in and will continue to persist is the prime focus on customer experience.

Customer Success 10

Customer Success Customer Relationship Management Self Service Social Media 10