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Thematic analysis: an overview

Thematic

One of the best approaches is to uncover themes in the data using thematic analysis. Thematic analysis is a systematic method of analyzing qualitative data. In this overview, we’ll break down the jargon, and explain how thematic analysis works. This is where thematic analysis comes in. What's a theme?

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5 Tracking Measurements To Help Build a Better Data-Driven Product Roadmap

Gainsight

If you’re crafting a product roadmap, your vision and internal alignment must be crystal clear. . Too often, product leaders start building their roadmap plans only to be bombarded with conflicting feedback in all directions. So, how do you get beyond the distractions to build a roadmap you can defend and align around?

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The Pros and Cons of AI in Marketing: An Analysis

SurveySparrow

Data Analysis Traditional marketing relies on limited insights and guesswork. In contrast, AI-powered marketing harnesses the power of data analysis to drive decision-making. By having a clear roadmap, you can prioritize AI solutions that address your business needs and avoid unnecessary complexities. #2

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The Ultimate Guide: How to Build a Customer Experience Department

Lumoa

Future state mapping focuses on identifying the desired outcomes that an organization wishes to achieve as part of their customer experience strategy. It helps organizations create a roadmap for future development and determine what changes need to be made in order to reach those objectives.

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How To Make the Most Out of User Analytics With Gainsight PX

Gainsight

Pressure is pushing down on product leaders and managers to deliver an unbeatable user experience—and for good reason. Mastering the user experience can drive up everything from revenue and engagement to product growth. Why are user behavior analytics important? How can you leverage user analytics and drive growth?

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Embedding a Customer Feedback Loop Into Your Product Delivery

Gainsight

Because it feeds off of user experiences, and users are the main driver of your company’s growth, customer feedback loops can be a guiding light for your product roadmap. One recent report found 84% of companies that focus on improving their customer experience reported an increase in revenue.

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5 Product Analyses That Put Customers at the Center of Your Product-Led Growth

Gainsight

These product reports reveal how well your time and energy investments are paying off. And when it’s done right, product analytics will help you build a world-class product experience for your customers. Adoption Analysis. Adoption analysis shows you which users are embracing and adopting your product’s features.