Moments That Matter in the Customer Experience: How Driver Analysis Helps Identify Which to Focus on & Why
InMoment XI
DECEMBER 7, 2022
How Are “Moments That Matter” Measured? For example, many organizations measure call center experiences as a part of their CX program, which is a smart move. Question #3: How Are “Moments That Matter” Measured? This type of analysis is called “driver analysis.” A Visual of InMoment Driver Analysis.
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