ECXO
MAY 15, 2023
So let’s dive into what MadTech is, why it’s important, how we got here and three tips you can use to get ready for marketing in a world driven by MadTech. Here are three tips to make that strategy a success. Futurum’s Experience 2030 report hammers home the importance of this data when it comes to customer experience.
Lumoa
SEPTEMBER 30, 2022
Consumers have wholeheartedly embraced the transition to digital banks. The fact that consumers have a wider range of alternatives (and are willing to exercise them) means that the relationship between banks and their customers has become more vulnerable than ever before. Modern consumers are also extremely self-sufficient.
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Think Customers
MARCH 2, 2020
Sustainability, and consequently climate change, have become an intense area of conversation as organizations and experts fear drastic tipping points. Microsoft pledged to be carbon negative by 2030 and by 2050 it will remove the entirety of its carbon emissions since its founding in 1975. Going beyond purpose.
NetBase
MARCH 5, 2020
As climate change’s cataclysmic date with our own humanity looms greater on the horizon, with experts predicting that we have less than 20 years to reverse or limit our own effect on the planet, consumers are becoming increasingly aware of their ability to do good by supporting “green” companies. Consumers’ Climate Concerns.
Helen Dewdney
MAY 26, 2023
Energy consultancy firm Cornwall Insight predicts prices not being what they were pre the start of the rise 2021 until 2030! Sara Williams on The Complaining Cow Consumer Show I spoke to Sara Williams from DebtCamel about debt management and what consumers can do on on my East London Radio The Complaining Cow Consumer Show.
C Space
DECEMBER 6, 2021
Thinking about the customer: we have a hypothesis that consumers once made purchases to signify their economic capital, then later to signify their intellectual capital, and most recently to signal their “ethical capital”. On” – that will showcase this approach to the consumer. I think we are now at a tipping point.
ECXO
JUNE 20, 2023
Price and quality matters but consumers and buyers are increasingly making decisions driven by values-based preferences aligned with customer experience. It found that ‘consumers are shifting their spending toward products with ESG-related claims’ People are opening their wallets based on ESG criteria.
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