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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. Points and miles are a dominant and popular form of loyalty value. For some brands, issuing your own loyalty currency is certainly desirable.

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Next-Generation Loyalty Marketing (for experts)

Currency Alliance

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98
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How to Turn NPS Feedback Into Reviews, Recommendations and Referrals

Retently

Net Promoter Score® lets you measure and analyze customer satisfaction to learn more about what people like (and dislike) about your product or business. It’s a valuable metric – for most companies and it’s the most valuable metric available for measuring customer loyalty and satisfaction.

NPS 148
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A Comprehensive Guide to 5-Star Surveys

Retently

Hence, businesses come up with options to minimize the efforts of their customers to share opinions and suggestions. The 5-star rating system is widely recognized and understood by customers, making it a popular method to collect and analyze feedback, especially for ecommerce businesses. How was the customer service you received?

Survey 158
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Report: Economics of Net Promoter, 2015

Experience Matters

Here’s the executive summary: Net Promoter ® Score (NPS ® ) is a popular metric that companies use to analyze their customer experience efforts, but how does it actually relate to loyalty? Net Promoter Score, Net Promoter, and NPS are registered trademarks of Bain & Company, Satmetrix Systems, and Fred Reichheld.

Report 120
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Report: ROI of Customer Experience, 2015

Experience Matters

This research shows that CX is highly correlated to loyalty across 20 industries. Here’s the executive summary: To understand the connection between customer experience (CX) and loyalty, we examined feedback from 10,000 U.S.

ROI 120
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The Daniel Group Announces Its Annual CX Client Conference

Daniel Group

The keynote speaker for this two-day event will be Fred Reichheld, the creator of the Net Promoter system of management. 19-20 at the Hyatt Centric Southpark Hotel in Charlotte, N.C. They will explore the relationship between CX performance, customer referrals, and marketing efforts. Satmetrix Systems, Inc.,