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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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Building a Customer Loyalty Program That Drives Brand Love

Kayako

When consumers don’t feel the need to look around as much, your business depends on customer retention and loyalty to survive. Why bother with a customer loyalty program? What do we mean when we say “loyalty?” Loyalty usually refers to a strong sense of support or allegiance.

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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. 5 Reasons Why VIP Customers Are the Key to E-Commerce Growth by Josh Kim (Total Retail) VIP customers significantly impact a business’ bottom line, often contributing a substantial portion of total revenue.

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Customer Experience in Retail Guide: Explanations, Strategies, & the Future of CX

Lumoa

In This Article: What is Customer Experience and Why Is it Important? What’s the Difference Between Customer Experience and Customer Service? What’s the Difference Between Customer Experience and Customer Service? Businesses often use the terms customer experience and customer service interchangeably.

Retail 236
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10 Ways QR Codes Can Revolutionize Customer Service

CSM Magazine

Instant Feedback Collection Rather than relying on customers to visit a website and fill out a survey, businesses can use QR codes to solicit immediate feedback on products or services. For example, a restaurant might display a QR code on a receipt or table tent, directing patrons to a brief satisfaction survey.

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5 Top Customer Service Articles of the Week 6-7-2021

ShepHyken

Each week I read a number of customer service and customer experience articles from various resources. Customer Interviews for CX: How to Conduct Interviews & How They Can Make a Difference by Jeannie Walters. Experience Investigators) Customer interviews can highlight issues in emotional ways. Absolutely!

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Elevating Guest Experiences in Hotels with Integrated CX

InMoment XI

This method represents a novel and comprehensive strategy for an industry that, for many years, has predominantly focused on survey data, offering a limited perspective. Hotels must work to understand their customers’ preferences and use those insights to deliver tailored experiences throughout the journey. That’s no longer the case.

Hotels 260