Currency Alliance

OCTOBER 12, 2021

The majority of existing partnerships at big loyalty programs are brokered with one goal in mind: creating more value for the most frequent customers. For airlines and hotel groups, frequent customers are business travelers, so their partner mixes are heavily biased toward fellow travel brands. The value can be immediate.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

John Paul

OCTOBER 22, 2018

Today, the automotive industry represents a major part of the Group’s sales, and is the second formal sector for John Paul, after banking & insurance. JOHN PAUL, THE PERFECT TRAVEL COMPANION FOR DRIVERS. John Paul is joining the Paris World Motor Show and validating its role in the automotive sector.

Self Service 40

Self Service Automotive Transportation Travel 40

Currency Alliance

JUNE 11, 2017

This means merchants and travel suppliers will be able to capture useful data insights from a much larger set of customers, who again start identifying themselves at the point of sale. liquidity), shared technology, removal of unnecessary intermediaries, and overall fewer restrictions that stifle customer engagement.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Rewards Programs 52

ERDM

JANUARY 8, 2018

Article by Ernan Roman Featured on CMO.com Jeff Rosenfeld is the vice president of customer insight and analytics for The Neiman Marcus Group, where he is responsible for leveraging analytics to drive revenue. As the world has gotten more digital, the personalization from a top sales associate has gotten harder to replicate.

Loyalty 40

Loyalty Analytics Loyalty Programs Travel 40

Thunderhead

JULY 15, 2019

Based on one of Thunderhead’s clients, here’s a very simple demonstration: By transferring an individual customer from one path to another (that better-suited their needs), the positive impact of our intent-driven journey is clear. And equally, the travel provider enjoyed significant upsell.

Multi-Channel 65

Multi-Channel Touchpoint Customer Centricity Call Center 65

Kustomer

FEBRUARY 3, 2022

Listen and subscribe to our podcast: In this episode of the Customer Service Secrets Podcast, Gabe Larsen meets with Elizabeth Dominicci from TriNet to learn the secrets of using data and AI to boost customer engagement. Using Data to get Customer Insights. Tune in to the episode to learn more! It’s funny.

Customer Journeys 98

Customer Journeys Data Analytics Interaction 98

Currency Alliance

DECEMBER 19, 2022

This article will cover the key opportunities for AI in loyalty – and more widely in the travel and retail sectors. In loyalty, this can be especially powerful in using distressed inventory to create greater customer value for members, in adjusting margins based on demand, or proactively managing program liability.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

ijgolding

APRIL 9, 2020

For over eight years now, I have been travelling around the globe, sharing knowledge with people on how to deliver the customer experience (CX) as robustly and effectively as possible. I have met thousands of committed and dedicated professionals who are passionate about doing what is right for people – customers and employees.

Customer Journeys 312

Customer Journeys CRM Technology Groups 312

SurveySensum

JULY 14, 2020

Colin is an accomplished Speaker, a renowned Best-Selling Author, and a Co-Host of a successful podcast, The Intuitive Customer. Rudy Dalimunthe – VP of CX at Tokopedia, Ex Indosat – XL Axiata – Ernst & Young, CX & Customer Engagement Professional. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Currency Alliance

MARCH 20, 2020

share customer insight among partners, so you know how to maximize lifetime value for each customer, and can create more personalized engagement. What is important is how much of the investment is delivered to customers in the form of tangible value. Create a list of five important customer segments.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Travel 52

SurveySensum

MAY 2, 2024

From shaping product development to empowering employees, building trust, and boosting loyalty, a well-oiled closed feedback loop is the secret weapon that elevates customer experience to new heights. It’s a dynamic process where customer insights aren’t just collected. But what exactly is a Closed Feedback Loop?

Examples 52

Examples Customer Service Social Media Loyalty 52

Currency Alliance

DECEMBER 17, 2019

The best way to keep customers engaged is by delivering good value, a good experience, and trusting them to make wise, informed decisions. The loyalty relationship created the rationale for a customer to prefer a particular brand. Complementary, non-transactional touchpoints can shed a lot more useful insight.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Currency Alliance

FEBRUARY 26, 2019

The reality is that there are a lot of people slapping each other’s backs about incremental gains, while most brands still have less than 1/3 rd of customers active in their loyalty programs. A loyalty program should be relevant to 80% of customers. Profit is derived from engagement that links directly to incremental sales.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Optimove

MAY 25, 2023

When customers stick around, they keep generating revenue for your business – long-term. By focusing on customer retention, you reduce churn and flip one-time buyers into loyal brand advocates. Revenue that keeps on giving : Increasing customer retention by a mere 5% can boost profits by a whopping 25% to 95%.

Multi-Channel 52

Multi-Channel Strategy Customer Journeys Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

If customer engagement falls off, it becomes exponentially more challenging to influence behaviors among the majority of customers. Few professionals think deeply about the characteristics of a reward catalog, and why they are important in driving customer engagement. The ‘four M’s’ that enable loyalty redemptions.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

If customer engagement falls off, it becomes exponentially more challenging to influence behaviors among the majority of customers. Few professionals think deeply about the characteristics of a redemptions catalog and why they are important in driving customer engagement. Motivation.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Totango

JULY 30, 2019

The way you feel as you travel versus when you arrive at your destination is a great metaphor for the distinction between customer experience vs. customer success. Customer experience refers to the feelings, emotions, and perceptions customers have when using your product.

Customer Success 77

Customer Success Customer Experience Lifetime Customer Effort Score 77

Currency Alliance

NOVEMBER 17, 2020

It allows us to keep customers engaged when business plans fly out the window, due to marketplace calamities, such as the Covid-19 pandemic. putting the customer at the center of your business model. Loyalty marketing has always existed as a primary method for building direct relationships with your customers.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Currency Alliance

MAY 9, 2019

Independent of market positioning, unique customer insight will become the primary competitive advantage. We discovered 6 years ago that during the customer’s trip, the most value we could provide after selling the airline ticket was to show alternative mobility options in the traveler’s destination.

Loyalty 56

Loyalty Strategy Loyalty Programs Airlines 56

Currency Alliance

MAY 9, 2022

Loyalty programs are supposed to enable tailored and targeted forms of customer engagement, via the ability to learn more about the customer in each interaction. It could be nothing more than the amount spent, or it could be all the SKU detail from a grocery purchase or travel itinerary. Standardization.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

SurveySparrow

SEPTEMBER 28, 2021

Businesses that struggle with customer engagement should deploy a conversational AI platform. They can converse with prospects and existing customers via messaging apps (like WhatsApp), social media (like Twitter and Facebook Messenger), and live chat from the website. Thanks to conversational ai platforms; they won’t! .

Chatbots 52

Chatbots Social Media e-support Analytics 52

Currency Alliance

MARCH 21, 2019

More agile, affordable, and powerful loyalty platforms are now top priority for brands as they seek to build the richest customer insight, and enable differentiation in an increasingly crowded loyalty landscape – where gaining customer attention will be a major bottleneck.

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58

Currency Alliance

FEBRUARY 10, 2020

Customers understand this, and they have demonstrated they are willing to allocate share of wallet and share their data in exchange for the value of greater personalization, recognition and positive experiences. travel (Budget car rental, Velocity). Actually, they could profit from it handsomely. This broadens the reach of the program.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

Currency Alliance

AUGUST 16, 2019

In the case of Tesco and Pizza Express, the customer can double or triple the perceived value of points on a meal voucher, while Pizza Express knows the net discount they are taking on incremental revenue is well below the contribution margin from serving additional guests. But how many of those ‘partnerships’ share customer insight?

Loyalty 40

Loyalty Brands Loyalty Programs Airlines 40