Remove CRM Remove Customer Service Remove Groups Remove Loyalty Programs
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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. But it’s more than that.

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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

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10 Tips to Improve Social Media Customer Service

CSM Magazine

In a hyper-connected world, social media can be a key component of your customer experience strategy. Here are ten things you can do to help provide great customer service on social media. It will be hard work to keep up with it, but customers trust you and reward you for it. Use the Group Feature.

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Connecting the Dots: Integrated Personalization Across Omnichannel Platforms

CSM Magazine

Use customer segmentation: Segment your customers based on their demographics, behavior, and preferences. This will allow you to create targeted campaigns and messages that resonate with each group. This means integrating your customer service platforms and training staff accordingly.

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5 Top Customer Service Articles of the Week 12-6-2021

ShepHyken

Each week I read many customer service and customer experience articles from various resources. 3 Ways to Move From Customer Service to Customer Care by Patrick McCullough. Destination CRM) What’s the difference between customer service and customer care?

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Retail Customer Experience: Strategies for Keeping Shoppers Engaged and Loyal

Retently

Now, let’s cut to the chaise to uncover practical strategies that create such engaging retail experiences that foster loyalty and repeat business. A customer experience that not only engages shoppers but also commits customers to their purchase, as they become active participants in their retail journey.

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15 Customer Retention Strategies for Long-Term Customer Loyalty

Comm100

For this reason, we’ve compiled a list of 15 customer retention strategies that can ease your pain and help you develop reliable, long-term customer loyalty. A focus on Relationship Marketing will allow you to inform your visitors about your products, services, and offerings, and bring them closer to consistent engagement.