ReviewTrackers

AUGUST 24, 2017

This article was written by Brandon Carter, a customer engagement and loyalty writer and analyst for Access Development. Read more of his articles over on the Access Loyalty Blog. Customers and Your Business: Love at First Sight? Why Don’t Happy Customers Become Loyal Customers? And you know what: it’s true!

How To 50

How To Social Media Loyalty Connections 50

Beyond Philosophy

FEBRUARY 25, 2016

As many marketing and public relations consultants, academics, economists, and business writers have observed, today we’re living in a reputation economy, where trust and customer experience – even more than product or service features – are coin of the realm, as real as legal tender. In January, 33% of U.S.

Banking 60

Banking Financial Loyalty Programs Consulting 60

Thematic

DECEMBER 5, 2018

Think customer loyalty programs are all about getting generic discounts, points and rewards? Today, it’s more about offering customers something as personalized as possible, so that they feel truly special. What is customer retention? Why is customer retention important? Reduces cost to acquire customers.

Customer Retention 96

Customer Retention Analytics Data Strategy 96

Qualtrics

MAY 9, 2019

Talk about the Experience Economy and it won’t be long before someone mentions Apple, Wal-Mart or Starbucks. Aside from being the pioneers of experience management, one thing they all have in common is Emily Chang, the SVP of Marketing for Starbucks. Are you a part of the loyalty program? That’s loyalty. “It’s

Brands 36

Brands Hotels Loyalty Programs Loyalty 36

SmartKarrot

SEPTEMBER 10, 2020

When it comes to customer success, there are various roles in an organization. But this blog is specifically about Chief Customer Officer (CCO). Chief Customer Officer (CCO) is the highest position in the customer success department in any organization. Supervising all customer-facing teams.

Chief Customer Officer 10

Chief Customer Officer Loyalty Programs Customer Centricity Customer Success 10

Beyond Philosophy

JUNE 9, 2015

Michael O’Leary credits Ryanair’s Always Getting Better (AGB) Customer experience program as a catalyst for these results. The Chief financial Officer, Neil Sorahan agrees, saying they improved and listened to their Customers. Their app is still confusing, hard to use, and leaves all the work to the Customer.

Loyalty 60

Loyalty Loyalty Programs Airlines B2C 60

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

Up Your Service

MAY 21, 2015

This guest blog post is from online customer experience expert Gerry McGovern. The irony of this period of Big Data is that many organizations are becoming even more disconnected from their customers. Technology creates both insights and blindness when it comes to understanding customers. 53% said no, which is bad enough.

Loyalty Programs 40

Loyalty Programs Study Consumers Data 40

Qualtrics

DECEMBER 3, 2019

To help you get ahead of the competition this holiday season, we’ve reviewed the best holiday shopping experiences on the market to outline the characteristics and offerings customers value most at this time of year. What makes a great holiday shopping experience? The best retailers create impactful shopping experiences.

Retail 26

Retail Multi-Channel Loyalty Programs Brands 26

Beyond Philosophy

JUNE 14, 2016

Based on insights from the Temkin Group report’s State of CX Metrics, 2015, a recent LinkedIn infographic post by CXPA co-founder Bruce Temkin labeled customer experience metrics as “Immature, But Improving”. Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy. Lack of taking action based on CX metrics (57%).

Metrics 60

Metrics Customer Experience Infographics Consulting 60

SurveySparrow

JANUARY 24, 2020

We’re not satisfied if they become a customer. Since its launch in 2014, Slack has been accumulating users in the millions and is considered as the fastest growing business app in all of history. Net Promoter Score is an indicator of customer experience and a predictor of business growth. What is NPS?

NPS 52

NPS Survey Net Promoter Score Feedback 52

Grade.us

JUNE 18, 2019

You find great products, customers and services to use for your company. Require that businesses come to your business specifically (online via a custom landing page or offline via a digital/paper voucher) to redeem the offer. Local guest posting provides local businesses with a direct path to more leads, customers and sales.

B2B 40

B2B Marketing Advertising Sales 40

Currency Alliance

APRIL 11, 2018

On evidence, true customer loyalty is won through projecting self-assuredness, generosity and boldness through your brand. As consumer marketing agency C Space puts it in their 2017 report, “Unlocking Customer Inspired Growth,”. Consumer brands used to mistake this for loyalty. Consumers love confidence.

Consumers 45

Consumers Brands Loyalty Effort Score 45