One Millimeter Mindset

A Hopscotch Client Retention Strategy will not boost Client Success

One Millimeter Mindset

If you practice a hopscotch client retention strategy, do not get your hopes up. Making clients successful is hardly child’s play. Co-partnering in your client’s success involves more than adhering to a mostly-linear protocol. Rather, start by being better prepared to weigh risks against opportunities. As a result, serve your clients better and better over the duration of your relationship with them.

Confusing Customer Service Delivery with Customer Experience Delivery?

One Millimeter Mindset

Do we really understand the difference between customer service delivery and customer experience delivery? Or, do we use the two terms interchangeably? At times, our self-focused perception leaves customer service delivery up to everyone with “service” as part of their job titles. That means we assume customer service is someone else’s responsibility. Certainly not ours. After all, we have more important things to do, selling, engineering, coding, managing. Even leading. Oh really?


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Social Communication is not ever Permission to Sell

One Millimeter Mindset

Social communication etiquette is going over the top. Have you noticed? In spite of the topics I scheduled on my editorial calendar, the theme of this week’s posts is rapidly becoming Communication. Communication between leadership, management and front line employees. As well as between clients and vendor partners. Then again, how about social communication patterns between social connections.

Are Complex Problems Sabotaging Your Overly Simple Solutions?

One Millimeter Mindset

What happens when your preference for overly simple solutions sabotages how you serve internal and external clients? You and I love simple solutions, don’t we? These involve a minimum number of steps, are usually linear in nature, and solve a discrete need.

The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

Are You Perceived As Being Too Easy To Work With?

One Millimeter Mindset

Are you perceived as being too easy to work with? Think about it. Yes, you focus on being a team player. And you always try to do “whatever it takes” to acquire and/or serve colleagues and customers.

Do You Know How Your Company Generates Revenue?

One Millimeter Mindset

Do you really understand how your company generates revenue? Really? Most of you reading this post will toss off the response: “Well, duh, Babette, we sell stuff to other people.” Which is an accurate enough response, depending on where you sit around your organization’s business table.

Yes but are you making the time to learn new stuff?

One Millimeter Mindset

When do you make the time to learn new stuff? I already see your eyes rolling in your head as you think: “Sure Babette I don’t even have time to complete my work each day!”. I acknowledge you. Yes, we all get busy being busy “doing” stuff.

Target Working with the Best so You can be Your Best!

One Millimeter Mindset

When you target working with the best so you can become your best, you always have one question that is top-of-mind. Who are the best of the best in our organization?” Why, how, and when did they accomplish this?

Pause for Your Own Professional Cause and Reflect

One Millimeter Mindset

Are you a strong advocate for your own professional cause? Or do you place your professional fate in the hands of others to recognize your significance?

4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data. Read on to learn the four AI hacks sales teams need to improve their performance. Download the eBook today!

Are You Professionally Accessible to Cross Functional Colleagues?

One Millimeter Mindset

Do you describe yourself as professionally accessible? Particularly when collaborating with cross functional colleagues from professional disciplines other than your own.

Find Powerful Soft Skills Lost In Your Professional Toolkit

One Millimeter Mindset

You have powerful soft skills. However, you are not leveraging these very effectively. Mostly because these important skills get lost as you focused on earning all those professional certifications during 2020. However, before you add one more certification to your resume, I have a question for you.

How Cross Functional Opportunities Redefine Professional Value

One Millimeter Mindset

How many cross functional opportunities do each of us have every day? Because these opportunities can redefine our professional value, moving forward. Cross functional opportunities are created both intentionally as well as arising quite unintentionally.

Will You Push Yourself to Make Necessary Hard Calls?

One Millimeter Mindset

Post pandemic professional innovation requires you to push yourself to make necessary hard calls. Deciding on that first push forward is the hardest call you make. Because as you collectively crawl out of your quarantine caves, into the light, you discover the business ecosystem is changed.

How to Overcome the Pain Points of Your CRM

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not. Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.

Are Your Strategic Business Stories too Ambiguous?

One Millimeter Mindset

What happens when strategic business stories become too ambiguous to everyone, including you? Yesterday, we explored whether your compelling business stories are too specific and tactically focused. Today, let’s explore what happens when your stories get lost in the strategic clouds.

Are You Professionally Valuable or Just A Professional Freebie?

One Millimeter Mindset

Being professionally valuable to colleagues and clients is an ethical, strategic, and purpose-driven choice. You put the work in to attain those 10,000 hours of mastery. Your value is how you deliver on your professional promise.

Are You Bringing Out The Cross Functional Best In Your Teams?

One Millimeter Mindset

How’s it going? Are you bringing out the cross functional best in your teams? Or do specific team members continuously frustrate and disappoint you? Now, walk around the (virtual) team table. Then, take a different seat at your team’s table.

Did You Create Even More Professional Silos Virtually?

One Millimeter Mindset

Have you considered that you created even more professional silos virtually, over the past year? Before you re-enter a physical, hybrid, or continued virtual work environment, consider the virtual habits you consciously or unconsciously developed.

4 Data-Driven Steps To Drive Successful B2B Demand Generation

Fact: Good data lives at the core of every successful B2B demand generation strategy. Without quality data, it’s nearly impossible to identify and segment your target audience and create messaging that speaks to their values and interests. Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. In this eBook, you’ll discover how to improve your demand generation program—and your bottom line.

3 Ways to Avoid Professional Complacency in 2021

One Millimeter Mindset

Will you avoid falling into a pattern of professional complacency during 2021? Or do you long for a permanent oasis from ambiguous and uncertain scenarios? When I ask this question to colleagues and clients, like you, the answer is: “a little bit of both, please”.

Revenue Generation is Everyone’s Collaborative Responsibility

One Millimeter Mindset

Revenue generation is everyone’s collaborative responsibility, regardless of whether it is stated or not in your job description. Are you engaged in revenue generation or cost containment in your current professional role? Instead of either-or, let’s transform your role into yes-and.

3 One Millimeter Mindset Professional Goals Blog Posts

One Millimeter Mindset

Some days, attaining our February 2021 professional goals feel like running a continuous marathon race, don’t they? Because the finish line seems to move further away, the closer we get.

Do Clients Prefer Certain Team Members Over Others?

One Millimeter Mindset

This is a sticky subject, isn’t it? What do you do when clients request to work with certain team members over others? Whether you design, engineer, sell or serve. What is your response?

The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Satisfaction won’t cut it. Quarterbacking your customers to long-term success and growth is proven to combat churn and transform customer success teams into revenue-drivers. But where do you start? Download the playbook today!

Choose 3 Focus Areas for Your Continuous Learning Strategy

One Millimeter Mindset

Does a continuous learning strategy fit into your professional roadmap? Are you always focused on learning new stuff, different ways of perceiving problems, and additive skills for professional improvement?

Can you Walk Your Story Talk or just Spiel the Blah-Blah-Blah?

One Millimeter Mindset

Do you credibly walk your story talk through every phase of each project? Not only to create a compelling business case or project narrative. End of story. But also, to build strategic relationships throughout the breadth and depth of your own and your clients’ organizations? The never-ending story.

Why Typical Customer Discovery does not deliver on Client Needs

One Millimeter Mindset

Typical customer discovery involves speaking with current and potential customers. Often to determine whether their stated and unstated needs marry up with your current products, services and capabilities. And then decide whether opportunities exist for new product development and innovation.

Delivering Human Capital Value is Everyone’s Responsibility

One Millimeter Mindset

Are you delivering human capital value to your organization? Constantly, continuously, accountably and responsibly? That’s a Big Idea and a question to ask yourself every day. Especially as the light at the end of the pandemic tunnel becomes brighter each day.

A Proven Guide to Recruiting Passive Candidates

It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it. However, it's not efficient or cost-effective to be in the active recruitment mode all the time. It's important to also invest in building a passive candidate pipeline. Download the guide for tips that can help you build a recruitment strategy that attracts both active and passive candidates for the best possible mix.

Focus on Brain Cross Training To Vitalize Team Collaboration

One Millimeter Mindset

Brain cross training is a potent strategy for becoming more professionally visible, cross-functionally relevant, and strategically valuable. And this hybrid skill set is tailor-made for what is new and next in our workplaces. Sound daunting? It’s easier than you think.

Making Hard Calls on Behalf of Serving Every Client.

One Millimeter Mindset

Are clients reaching out to you about making hard calls? Mine are. Because their businesses are in trouble. And future sustainability appears uncertain. Thus you serve them in ways which may make you both uncomfortable.

Everyone Is An Internal Client Of Everyone Else. Who Are Yours?

One Millimeter Mindset

If everyone is an internal client of everyone else in your organization, then who are your customers? Each time I ask this question at speaking engagements , workshops or coaching sessions , attendees engage in a flurry of activity.

Which HR Leadership Conversations Are Really Needed Today?

One Millimeter Mindset

Are you prepared to have HR leadership conversations which reinforce yesterday and today? Or will you choose to have “those” conversations? You know, the ones that change the way employees, partners, stakeholders and clients perceive your organization?

Top 5 Reasons to Move to the Cloud

Hybrid or 100% cloud? The choice is yours. With comprehensive security, unmatched scalability, cost certainty, and guaranteed reliability, a cloud-based contact center solution will serve your customers 24/7 without the operational headaches and cost issues of an on-premise solution. Download Enghouse's eBook today and learn the top reasons you should move to the cloud!

Does Working in Silos Prepare You to Lead Strategically?

One Millimeter Mindset

If your goal is to lead strategically, consider the value of repeatedly seeking new jobs that keep you working in departmental silos. New job. New silo. Same old thing. Depending on your organization’s size, these silos can be big.