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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

Let’s explore customer experience management (CEM), its pivotal role in shaping customer lifetime value , and strategies for measuring the return on investment of CX initiatives. That’s a measurement that can help make your case, but it’s not necessarily the end-goal. But don’t just measure to measure!

ROI 260
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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

BONUS What Is Net Promoter Score and How Does It Work? by Foundever™ (Foundever™) For over two decades, the Net Promoter Score (NPS) has been the default means of understanding the strength of a customer’s relationship with a brand, but it’s not a measure without inherent flaws.

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NetCNS: a crucial new metric to maximise your competitive edge, by Stephen Hewett

ijgolding

The whole idea of the Net Promoter Score (NPS) is based around asking customers the question ‘How likely is it that you would recommend our company/product/service to a friend or colleague?’ In practice, NPS is more commonly used by marketing departments than operations departments.

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Communicating CX: 15 Tips for Talking About Customer Experience

Experience Investigators by 360Connext

Engaging others in the act of customer journey mapping through a workshop or presentation is a great way to communicate directly about the customer experience. NPS should be going up” doesn’t mean much. Don’t forget to highlight the human side of what those metrics measure. Dive into dashboard details.

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Boost NPS in Automotive by Closing the Feedback Loop

SurveySensum

Have you ever launched an NPS or CSAT survey and wondered – ‘What am I going to do with all this data?’ NPS and CSAT are more than just customer satisfaction measuring tools, they serve as instruments to gauge satisfaction, enhance overall customer experience, and foster customer loyalty. How to analyze it?

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Top 5 Customer Service & CX Articles for the Week of May 15, 2023

ShepHyken

The Missing Link: Connecting NPS Programs to Financial Success by Amitayu Basu (LinkedIn Pulse) Customer experience (#cx ) and Net Promoter Score (#nps) have become key indicators for businesses to measure customer satisfaction and loyalty. I’ve also included many articles about NPS in this weekly roundup.

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Use SMIRC Goals to Define Customer Experience Outcomes

Experience Investigators by 360Connext

It’s not uncommon in my experience coaching, consulting, and workshopping with business leaders to come across goals that are vague, impossible to quantify, or otherwise unhelpful. Measurable. Measurable. But what does Measurable really mean? How should those goals be measured? I call it a SMIRC goal.