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QSR: How Restaurant Brands Can Compete With Third-Party Delivery

Strativity

Third-party providers comprised a whopping ~52 percent of food and drink app downloads in 2022, signaling a tug-of-war with large, national franchises that is only going to heat up. As delivery apps grow in popularity, they will remain a go-between for the customer and the brand, leading to margin erosion for restaurants.

Brands 52
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5 Top Customer Service Articles of the Week 6-21-2021

ShepHyken

The Wise Marketer) Too many reward programs solely focus on the points, rather than on the rewards their points or miles make possible. And without rockin’ rewards, the points are without meaning. Do your rewards hit the “must-have” mark that turns casual customers into brand fans? by Tom Ryan.

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5 Top Customer Service Articles For the Week of February 1, 2021

ShepHyken

Improve Your Customer Outcomes With 5 Customer Service Best Practices from Leading Consumer Shipping Brand FedEx by Veronica Krieg. My Comment: As customers move to accepting the digital experience – and expecting the companies and brands they do business with to provide a good experience – it’s important to understand what customers want.

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How to Build Brand Loyalty by Improving the Customer Experience

ProProfs Chat

No matter if you own a mom and pop shop at a street corner or run a multinational apparel brand, loyal customers are driving your business forward, one transaction at a time. . However, brand loyalty has become just another ‘buzz-phrase’. What Is Brand Loyalty. What is brand loyalty? How to build brand loyalty?

Loyalty 93
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Referral card ideas to grow your business in 2023

BirdEye

And businesses today are capitalizing on that need to share by incorporating rewards programs and referral cards. Leveraging referral cards also promotes brand awareness. The more people see your business’ branding and hear of positive experiences, the more likely they are to patronize and recommend the business.

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Omnichannel Marketing  

Optimove

Omnichannel marketing refers to a marketing approach that aims to create a consistent brand experience by utilizing various channels to engage customers. Download Now>> Omnichannel vs Multichannel – What’s the difference? Execute seamless integration of channels: Align your message and brand image across channels.

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Why Engagement Strategies & Investment Are Important for Customer Retention

ProProfs Chat

Loyal customers spend about 30% more with brands than new customers. And, a well-designed loyalty program can act as a profitable investment and reduce the likelihood of customers going to your competitors. Understand this, customers expect a brand to provide a delightful experience and exclusivity.