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Reinforce your brand value with a social media strategy

BirdEye

Without a social media strategy, your business can’t survive in this digital age. A successful strategy should define your social media goals, the methods you plan to use, and the metrics needed to measure performance over time. Why do you need a social media strategy? is only the beginning.

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9 Questions you should ask to crack the code of social media reach

BirdEye

Social reach is one of the most important metrics of social media management. When you publish content on social media, you want to know who sees it and how many people interact with it. That’s what social media reach gives you. Q2: Why is it important to measure social media reach?

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Multi-location social media: Everything you need to know 

BirdEye

In today’s digital era, showing up on social media isn’t just an option for brands — it’s a necessity. Engaging online offers unparalleled opportunities to connect with customers, build community, and showcase your brand’s personality and values. Siloed reporting prevents holistic insights.

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What is Omnichannel Customer Engagement & How to Improve It

NobelBiz

In this article, we’ll delve into what omnichannel customer engagement entails, its importance to businesses, the benefits it offers, challenges faced, and most importantly, how to create an effective omnichannel customer engagement strategy. Why is an Omnichannel Customer Engagement Strategy Important for Businesses?

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What Is Brand Perception, How to Measure It & 4 Examples

BirdEye

What is the purpose of brand perception? How to measure brand perception? Why does positive brand perception matter? How do you create a strong brand perception? How does your brand positioning increase with a good brand perception? A positive image adds to your brand equity.

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How to Measure Customer Satisfaction

ProProfs Chat

Because without satisfying the customer’s needs, you cannot offer them a delightful experience, which inevitably results in customer churn and poor revenue generation. Hence, if you aren’t strategically thinking about customer satisfaction, you’re probably following a risky approach. What is Customer Satisfaction?

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The ultimate guide to brand salience

BirdEye

This blog post is the ultimate guide on brand salience and helps you grow your brand by measuring this important metric. Table of contents What is brand salience? Brand awareness vs. Brand salience Why is brand salience important? What factors influence brand salience? Want to boost brand visibility?

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