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Top 5 Customer Service & CX Articles for Week of May 13, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. 8 Keys to Making Customer Service a More Positive Experience by Martin Zwilling (Inc. Here are my top five picks from last week.

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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

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5 Top Customer Service Articles For the Week of April 17, 2017

ShepHyken

Each week I read a number of customer service articles from various online resources. I have added my comment about each article and would like to hear what you think too. Getting More Referrals = Letting People Your Customers Care About Know About Brands That Care About Them by Joseph Michelli. Do not confuse the two.

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10 Customer Engagement Ideas to Boost Your Business

CSM Magazine

In today’s fiercely competitive business landscape, customer engagement plays a pivotal role in establishing enduring relationships with your target audience and fueling business growth. So, let’s explore these customer engagement ideas and discover how they can help you boost your business to new heights.

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10 ways to increase customer loyalty in the restaurant industry 

Happy or Not

Infuse your space with unique decor that ignites curiosity and becomes the backdrop for countless social media shares. Implement loyalty programs and reward customers A well-designed customer loyalty program with rewards and incentives is a powerful tool to cultivate repeat business and drive customer engagement.

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Connecting the Dots: Integrated Personalization Across Omnichannel Platforms

CSM Magazine

Collect customer data: Collect data on your customers such as their purchase history, preferences, and behavior across different channels. Use customer segmentation: Segment your customers based on their demographics, behavior, and preferences. Personalize these programs based on customer behavior and preferences.

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Guest Post: Is Your Customer Journey Aligned with Brand Expectations? If Not, It Could Be Costing You Sales

ShepHyken

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. The customer journey is essential to any company’s success.