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Christmas Advertising that Connects Emotionally and Cuts Through Advertising Clutter

Maru Group

The UK Christmas advertising campaign is well underway, with big-name retailers and grocers, including John Lewis, Amazon and Aldi, all buying for our attention and hard-earned cash. billion on Christmas advertising efforts in 2018. billion on Christmas advertising efforts in 2018. Branding must play a key role.

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Christmas Advertising that Connects Emotionally Cuts-Through the Clutter

Maru Group

The UK Christmas advertising campaign is well under way, with big name retailers and grocers, including John Lewis, Amazon and Aldi, all buying for our attention and hard-earned cash. A winning 2020 Christmas advertising formula. Amazon and Aldi crowned most effective UK Christmas ads of 2019. The lavish productions grow each year.

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13 social media metrics you should be tracking

BirdEye

Net promoter score Insights metrics 10. Channel reporting Return on Investment (ROI) metrics 12. Social media metrics are a way of measuring and tracking the performance of your social media efforts. In fact, nearly all companies that have used videos on social media have gained at least one new customer.

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How to Calculate the ROI of Customer Experience

Opinionator

The power of ROI (return on investment) is undeniable when measuring customer experience. Even a small increase in positive customer experience (CX) can propel your revenue to new heights, increasing company profits considerably. What is Customer Experience? The interaction between customer and retail staff.

ROI 98
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How to Use Continuous Improvement Strategies for Customer Experience Improvement

Comm100

In this day and age, all companies who want to get an edge over the competition must embrace customer experience continuous improvement as a strategy to ensure their customers receive great customer experiences. Well, the customer experience is a key ingredient to getting new business and maintaining customer loyalty.

Strategy 225
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How Do You Solve 2020’s Most Common CX Problems? Start Here.

Experience Investigators by 360Connext

Forrester, Oracle, and others predict plenty of customer experience challenges for the near future. Anxiety is ramping up for senior leaders focused on customer experience, and it’s not difficult to understand why. First, understand the true costs of NOT investing in customer experience. Image credit: Forrester.

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The Metrics That Matter: 13 SaaS KPIs You Should Track in 2023

SurveySensum

How well is your SaaS product performing, especially in terms of SaaS customer retention ? In traditional business, success is often measured by the number of products sold, and the emphasis is on acquiring as many customers as possible with a one-time sale. Here, your website traffic is your SaaS metric. Now, this is your SaaS KPI.

Metrics 52