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Christmas Advertising that Connects Emotionally and Cuts Through Advertising Clutter

Maru Group

Amazon and Aldi crowned most effective UK Christmas ads of 2019. The UK Christmas advertising campaign is well underway, with big-name retailers and grocers, including John Lewis, Amazon and Aldi, all buying for our attention and hard-earned cash. billion on Christmas advertising efforts in 2018.

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Christmas Advertising that Connects Emotionally Cuts-Through the Clutter

Maru Group

Amazon and Aldi crowned most effective UK Christmas ads of 2019. The UK Christmas advertising campaign is well under way, with big name retailers and grocers, including John Lewis, Amazon and Aldi, all buying for our attention and hard-earned cash. A winning 2020 Christmas advertising formula.

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Calculating the ROI of CX: Complete Guide 2019 [Includes Spreadsheets]

Thematic

This blog is a comprehensive guide that will tell you everything you need to know about calculating the ROI of Customer Experience (CX) to move from insights to action. Calculating the ROI of CX: The Complete Guide 2019 Chapter 1: Introduction – ROI or Die! Wait for customers to notice improvements. Implement improvements.

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How Do You Solve 2020’s Most Common CX Problems? Start Here.

Experience Investigators by 360Connext

Forrester, Oracle, and others predict plenty of customer experience challenges for the near future. Anxiety is ramping up for senior leaders focused on customer experience, and it’s not difficult to understand why. First, understand the true costs of NOT investing in customer experience. Image credit: Forrester.

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ChurnZero’s 10 Customer Success Leaders to Watch in 2019

ChurnZero

At ChurnZero, our mission is to be the best Customer Success platform out there – and Customer Success teams sit at the heart of this goal. Since the field of Customer Success is still maturing, we feel it’s key to learn from others in the industry. Amanda Berger, Chief Customer Officer, Lucidworks.

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21 CX Predictions for 2021

Oracle

2020 was a year that left brands and businesses scrambling to adapt to rapid changes while still providing excellent customer experience. Here are 21 CX predictions for 2021, informed by some of the top experts of customer experience. Brands will invest in research to learn more about the 2021 buyer.

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The Future of Paid Media: A Google Marketing Live Recap

Hero Digital

As an agency, one of our biggest targeting challenges is getting first party customer data for targeting, anti-targeting, and developing similar audiences. Marketers will be able to assign attributes in the backend to tell the engine which customer match lists to add the user to. Rolling out Fall 2019.