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Your plan for growth in 2017

SuiteCX

Step 2 – Deliver on the brand promise. It’s probably been a while since you thought about your brand promise. What are you doing that is building your brand value and what are you doing that is detracting from it? How consistent is the brand experience across channels? Here is to a growth oriented 2017!

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Your plan for growth in 2017

SuiteCX

Step 2 – Deliver on the brand promise. It’s probably been a while since you thought about your brand promise. What are you doing that is building your brand value and what are you doing that is detracting from it? How consistent is the brand experience across channels? Here is to a growth oriented 2017!

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Guest Post: The Future of Customer Loyalty Mimics the Past – Customer Centricity Says It All

ShepHyken

This week we feature an article by Jess Mizerak discussing the future of brand loyalty and how to continue to be successful in the world of E-commerce. That’s what your loyalty program should do. – Shep Hyken. That’s important because customer-centricity continues to be the driving force behind sales, and true customer loyalty.

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Lessons on Brand Values from Sinners and Saints

Smith+co CX

Part one of a new series from Smith+Co exploring business value, communication and empathy. Another week, and another brand fails to live up to its values that promise so much. The reason for this is simple – it jars when brand values fail to make it beyond the confines of the boardroom in terms of observable actions.

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Five Ways Retailers Can Use Events to Increase Loyalty and Revenue

PK

Fostering a community with your customers is key to brand loyalty. Emotionally connected customers have a 306% higher lifetime value , which means brands have to find ways to show you care. One way to do that is through meaningful events that overdeliver on value. Your best customers likely expect community.

Retail 49
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How the best Customer Experience Brands balance Technology with Humanity: MIT Tech Review

CloudCherry

The MIT Technology Review: Getting To Iconic report is based on surveys conducted with over 550 business executives at global firms—including retail, IT, logistics, healthcare, IT, and more— in over 30 countries between May and July 2017. Over 60% of them managed relatively large operations with more than $1 billion in annual revenue.

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The Importance of Improved Customer Experiences within the UK Banking Sector

CSM Magazine

The UK banking industry is nothing short of cut-throat with financial giant Barclays losing more than 10,000 customers during the second quarter of 2017. Banks such as TSB and Nationwide have proven that the institutions that are able to provide customers with a memorable experience are more likely to increase customer loyalty and retention.

Banking 40