CSM Magazine

NOVEMBER 22, 2023

One innovative solution that has gained significant traction is Paysafe cards. Fintech Disruption: Fintech companies have disrupted the traditional financial sector by introducing innovative payment solutions. This disruption has prompted traditional banks and financial institutions to adapt and innovate to remain competitive.

Banking 52

Banking Financial Retail Loyalty Programs 52

CSM Magazine

SEPTEMBER 8, 2023

In this rapidly evolving landscape, businesses must adopt advanced and innovative strategies to not only capture the attention of customers but also foster enduring loyalty. It requires real-time data analytics to pinpoint the most lucrative price points. However, effective dynamic pricing isn’t just about flexing numbers.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

CSM Magazine

MARCH 19, 2021

IRI , a global leader in innovative solutions and services for consumer, retail and media companies, today announced that it has acquired Intelligent Shopper Solutions (ISS). ’s Loyalty Solutions business with Kognitiv in 2020. ” ISS became part of Kognitiv following the combination of Aimia Inc.’s

Retail 52

Retail Consumers Loyalty B2B 52

CSM Magazine

JANUARY 10, 2023

From automated personalization to AI-powered video integration and data analytics, this cutting edge tech is providing customers with an interactive and fulfilling betting journey – one that allows them to feel valued as they enjoy tailored services matched specifically for them. Customer data and analytics.

Technology 52

Technology Customer Experience Video Analytics 52

Currency Alliance

JANUARY 22, 2020

Every CEO waxes lyrical about the importance of loyalty. And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. It may not even be through conventional loyalty marketing.

Loyalty 40

Loyalty Brands Loyalty Programs Rewards Programs 40

Currency Alliance

JUNE 11, 2019

Rather, banks must do a better job of leveraging their existing strengths – their goldmine of customer data and, most profitably of all, their wide-ranging merchant networks – to create their own, new and compelling reasons for customers to remain loyal. Indeed, banks are mostly not pursuing this strategy. Extra what?

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

C Space

JULY 21, 2020

Using payments data, eBay will also explore other financial products, like loans for its merchants. Fast-casual restaurant operator Chipotle is turning to product innovation to win over reluctant customers, investing in new food and beverage offerings. Innovation is a hallmark,” said Chris Brandt, the company’s CMO. “We

Brands 52

Brands Transportation Sales Innovation 52

ProProfs Chat

JUNE 30, 2020

Create better customer loyalty programs. Jill Griffin created a buzz after releasing the book Customer Loyalty: How to Earn, How to Keep it. It was featured in famous magazines and papers like Industry Week, Entrepreneur, Dallas Morning News, Miami Herald, and others. The Loyalty Effect. Loyalty 3.0:

Customer Service 85

Customer Service Handbook Customer Satisfaction Loyalty 85

Currency Alliance

DECEMBER 17, 2019

But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty Trends Loyalty Programs Hotels 40

CSM Magazine

JULY 13, 2022

They then travel along more touchpoints as they’re nurtured for repeat purchases and, later on, brand loyalty. Thanks to digital innovation, there are numerous options for engagement channels and customer touchpoints. Customer loyalty programs. Your customers travel through such touchpoints that result in them buying.

Touchpoint 69

Touchpoint Customer Journeys Self Service Chatbots 69