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Journey Maps: Not an Exercise in Futility

CX Journey

One of the arguments against journey mapping I often hear is that it's an exercise in futility: You map. You map because you need to understand the customer experience; you know that you cannot transform something you don't understand. The map must include more than just what the customer is doing, thinking, and feeling.

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Welcome Aboard! 7 Tips for Building CX into New Employee Onboarding

CX Accelerator

In the onboarding phase, I'm being more direct about how we honor our customersvoice together to ensure a memorable, consistent experience. Immediately begin listening to the voice of the customer Is there a better way to improve CX than to listen to the voice of the customer?

Tips 296
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Welcome Aboard! 7 Tips for Building CX into New Employee Onboarding

CX Accelerator

In the onboarding phase, I'm being more direct about how we honor our customersvoice together to ensure a memorable, consistent experience. Immediately begin listening to the voice of the customer Is there a better way to improve CX than to listen to the voice of the customer?

Tips 182
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Welcome Aboard! 7 Tips for Building CX into New Employee Onboarding

CX Accelerator

In the onboarding phase, I'm being more direct about how we honor our customersvoice together to ensure a memorable, consistent experience. Immediately begin listening to the voice of the customer Is there a better way to improve CX than to listen to the voice of the customer?

Tips 182
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Customer Understanding: The Cornerstone of Customer-Centricity

CX Journey

There are a lot of different channels and ways for customers to tell you about their needs and desired outcomes and how well you are performing against their expectations. Understanding these expectations and identifying key drivers of a great customer experience are important outcomes of this exercise. Research your customers.

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Customer Understanding: The Cornerstone of Customer-Centricity

CX Journey

There are a lot of different channels and ways for customers to tell you about their needs and desired outcomes and how well you are performing against their expectations. Understanding these expectations and identifying key drivers of a great customer experience are important outcomes of this exercise. Research your customers.

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CX: How it all works

Zeisler Consulting

Often through the exercise of alignment, companies and departments even end up revisiting and revising their corporate strategies when it’s discovered that their Mission and/or Vision aren’t compelling from the perspective of their Customers. Simply put: VoC is not just surveys. It’s much, much more than that.

Culture 93