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Customer Centricity Requires All Four CX Core Competencies

Experience Matters

As most readers of this blog will likely know, customer-centric organizations must master Four CX Core Competencies: Purposeful Leadership, Compelling Brand Values, Employee Engagement, and Customer Connectedness. Without Compelling Brand Values, the company is Adrift. Lacking Read More.

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Examining Amazon.Com’s Relentless Customer Advocacy

Experience Matters

He describe Amazon.com as “The Earth’s Most Customer-Centric Company,” or just EMC 3. It’s no accident that Amazon.com scores so consistently high in the Temkin Experience Ratings and Temkin Customer Service Ratings. The company works on it. It sounds like something that all companies should strive to do.

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Report: B2B Customer Experience Best Practices

Experience Matters

However, to improve their CX, B2Bs must master Temkin Group’s four customer experience core competencies: Purposeful Leadership, Compelling Brand Values, Employee Engagement, and Customer Connectedness.

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Report: Lessons in CX Excellence, 2015

Experience Matters

Finalists are Activision Customer Care, Aetna, Crowe Horwath LLP, Dell Inc., EMC Corporation, Texas NICUSA, The Results Companies, and TouchPoint Support Services. This report provides specific examples of how these companies’ CX efforts have created value for both their customers and for their businesses.

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CX for Smarties, A Beginner’s Guide to Customer Experience

Experience Matters

This graphic from the report “ The ROI of Customer Experience, 2014 ” shows the connection between CX and loyalty. To understand how companies create customer experience, you need to understand The Six Laws of CX , which are described below in the short video and infographic.

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Comcast: 5,500 New Employees Won’t Fix Customer Experience

Experience Matters

While I’m pretty sure that most people reading this post are nodding in agreement based on their personal, anecdotal experiences, we actually have data that shows that the company is truly awful. Because the company’s issues have to do more with it’s culture than with the number of people that it employs.

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Report: The State of the CX Management, 2015

Experience Matters

Here’s the executive summary: For the sixth straight year, Temkin Group surveyed nearly 200 large companies to evaluate the state of their Customer Experience (CX) management. Companies have also achieved the best scores we’ve seen for two of our four core competencies, Employee Engagement and Customer Connectedness.

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