ClearAction

DECEMBER 11, 2018

The necessity and logic of doing this was highlighted in a recent presentation by Hootsuite’s Vice President of Customer, Kirsty Traill. She pointed out that Marketing Communications is unfortunately the typical focus of customer journey maps and customer-centric marketing.

Customer Journeys 71

Customer Journeys Customer Experience Case Study Customer Centricity 71

CX Journey

APRIL 5, 2017

Thou shalt put employees more first. The link between the employee experience and customer experience is real. Yes, you're in business to create and nurture customers. If employees aren't happy, satisfied, and engaged, it will be very difficult for them to delight your customers.

Customer Experience 144

Customer Experience Policies Employee Experience Innovation 144

RapportBoost

DECEMBER 10, 2018

A multi-channel contact center is one that allows agents to interact with customers over several communication channels, where each channel operates in isolation. Multi-channel usually includes voice, email, chat, SMS and even fax interactions. We know this from research. So, like one of our clients in Comm.

Contact Center 40

Contact Center Customer Centricity Omni-Channel Chatbots 40

ClearAction

JANUARY 6, 2021

You are a customer of many companies as an individual consumer: you know that your experience begins far before an interaction and ends when you no longer have the need for a type of solution. Similar disagreement would occur with the idea that your employee experience equals HR’s resolution of your complaints.

Tips 77

Tips Customer Experience Net Promoter Score Customer Journeys 77

Second to None

APRIL 11, 2018

Consumer preferences are continually shifting, and brands that manage to update their CX platform to meet this moving target are positioning themselves to provide a great value to customers. Check out the following five trends in the Customer Experience world, curated by Dom Nicastro for CMSWire.

Trends 54

Trends Customer Experience Self Service Voice of Customer 54

Second to None

MARCH 8, 2019

Employee burnout occurs when an individual lacks the proper energy or interest to perform the required tasks of their position. According to a 2018 Gallup study, 23 percent of employees experience feeling burned out at work very often while 44 percent feel burned out sometimes. Employees want to feel heard and appreciated.

Study 48

Study Financial Customer Centricity Employee Experience 48

Russel Lolacher

JUNE 15, 2021

What if we cared about our employees as much (or more) as we do about our customers? For inspiring employee experience ideas, a great place to look is what you’re probably already doing for the customer experience. But what about serving employees? Employee engagement hovers around 9,000.

Employee Experience 128

Employee Experience Customer Experience Customer Service Customer Journeys 128

Wootric CX Blog

FEBRUARY 14, 2019

She has held chief positions in customer success, services, account management and support at companies such as: Oracle, Eloqua, Day Software (Adobe), Intelex Technologies, and Blueprint Software Systems. Kia has pioneered the art of Customer Experience by leading businesses through the transition to customer-centric organizations.

Customer Journeys 67

Customer Journeys Consulting Customer Experience Professionals Chief Customer Officer 67

SurveySensum

JULY 14, 2020

Adam Toporek is an internationally-recognized Customer Experience Expert, Keynote Speaker, and Customer Service Trainer who helps organizations transform their relationships with their customers through better strategy, training, and communication. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Storyminers

JULY 6, 2020

She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences. Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Bill Quiseng.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences. Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Bill Quiseng.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

ClearAction

JANUARY 20, 2020

Customer-facing roles communicate or deliver value. Non-customer-facing groups create or limit value. They control product, policies, processes, business models, affiliations, handoffs and employee experience. Accordingly, customer churn may be high even when touch-points are 100% customer-friendly.

Customer Experience 120

Customer Experience Analysis Metrics Customers 120

ClearAction

JANUARY 20, 2020

Customer-facing roles communicate or deliver value. Non-customer-facing groups create or limit value. They control product, policies, processes, business models, affiliations, handoffs and employee experience. Accordingly, customer churn may be high even when touch-points are 100% customer-friendly.

Analysis 90

Analysis Metrics Customers Customer Experience Management 90

Customer Alignment

DECEMBER 18, 2017

However, along the way many companies have ‘processed out’ any empathy or recognition of how the experience feels for a customer. Ease and efficiency won’t make customers stick around; emotion will and they will pay for a good one. Think Smiling Companies, Happy Customers. Image courtesy of Pixabay

Omni-Channel 45

Omni-Channel Customer Journeys Chief Customer Officer NPS 45

Second to None

MARCH 26, 2018

Any Customer Experience platform will attempt to excel in these fields, because engaged and satisfied customers are consistently coming back to your brand, and usually bringing along their personal network. And it goes out of its way to communicate trust.

Consumers 54

Consumers How To User Experience Brands 54