Remove 2017 Remove Customer Engagement Remove Customer Insights Remove Loyalty
article thumbnail

Customer Experience Conferences and Events to Attend in 2017

ReviewTrackers

Customer experience (CX) — defined as “the cumulative impact of all interactions and experiences between your business and the customer, at every touchpoint across the entire customer journey, and viewed entirely from your customer’s perspective” — has become one of today’s most important business benchmarks.

article thumbnail

Uncovering the “why” delivers higher research ROI for CX leaders

Alida

Note: This article is part of our ROI Matters series , which explores the value of research ROI to C-suite executives and leaders in product innovation , customer experience, marketing and customer insight. . Research experience is customer experience.

ROI 252
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Loyalty: On the Cusp of Major R(E)volution

Currency Alliance

Loyalty program announcements so far this year indicate a major sea change. To get customers re-engaged, brands are making it easier to participate in their loyalty programs and are offering enhanced ways to redeem – so customers can make use of even small amounts of points/miles.

Loyalty 52
article thumbnail

Referral marketing software for the win: Our top 20 picks

BirdEye

We’re living in an era of customer engagement, where every delighted client can become your best marketer. This strategy transforms satisfied customers into brand champions who actively refer new business. Yotpo Yotpo leverages customer reviews to boost referral efforts.

article thumbnail

Informing Better Business Decisions with Analytics

PK

Uncovering actionable customer insights in retail. Using analytics, companies can put insights from big data to work and better understand customers. A 2017 survey found that retailers are leaving nearly $150 billion on the table by not using customer data to their advantage.

article thumbnail

Informing Better Business Decisions with Analytics

Connective DX

Uncovering actionable customer insights in retail. Using analytics, companies can put insights from big data to work and better understand customers. A 2017 survey found that retailers are leaving nearly $150 billion on the table by not using customer data to their advantage.

article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

It involves measuring customer effort on customer service interactions, such as the number of customer emails received, the length of customer wait times, and the number of customer complaints. This helps to ensure customer satisfaction and builds long-term customer loyalty.