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Interaction Metrics Launches a Brand Overhaul

InteractionMetrics

Fed up with disappointing customer service and inane customer feedback surveys, Martha Brooke founded Interaction Metrics in 2004. Methods include customer feedback surveys , service evaluations , and more. Interaction Metrics is based in Portland, Oregon and works with companies across the United States.

Metrics 52
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Is the Chief Experience Officer a Worthwhile Addition to the C-Suite?

Retently

If we are to look at the available research, we’d see that – back in 2004 – Forrester Research did a report that showcased how important a more centralized approach to the customer experience is. The most well-known and trusted CX metrics are NPS , CSAT , and CES.

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Amazing Business Radio: Martha Brooke

ShepHyken

How to Get the Most Out of Your Customer Feedback. They discuss common rating systems implemented by many companies, the faults and flaws of these systems, and ways to improve the feedback process overall. Customers don’t give honest feedback out of fear of potential repercussions. Want great customer feedback?

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Part 2: B2B Customer Support Transformation Imperatives

Team Support

The practice of capturing customer feedback is widespread yet only 57% of companies report having formal procedures to act on reported dissatisfaction. Download the full report, Customer Support Transformation: The Guide to Essential Practices and Metrics.

B2B 81
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ROI and the Secure Customer Index (SCI)

Horizon CX

It is indeed hard to argue with the individual in charge, not to mention everything we all learned in business school, but it put those of us who were managing innovative CX programs to gain in-depth customer feedback and insights into a somewhat unsupported and somewhat helpless and potentially vulnerable position. In 2004, D.

ROI 130
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Why You Need a Closed-Loop Survey—and How to Do It!

InteractionMetrics

I founded Interaction Metrics in 2004 because I felt like companies weren’t listening. But with Power BI and a host of other inexpensive dashboard and CRM tools on the market, there’s nothing to hold any company back from having a closed-loop customer feedback system. appeared first on Interaction Metrics.

Survey 52
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25 important social media questions, answered

BirdEye

There are a variety of social media metrics you can track, including impressions, engagement rate, cost-per-click (CPC), and reach. Which metrics are important to your efforts will be determined when you set your social media goals. Analyzing these metrics will give you an idea of how effective your content is.