Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. As the saying goes, ‘garbage in, garbage out’.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

SurveySensum

JULY 19, 2023

This statistic emphasizes the critical role that retail customer experience plays in customer loyalty, brand advocacy, and business growth. This experiential approach allows customers to truly understand the Tesla brand and its commitment to sustainable transportation, creating a memorable and influential retail experience.

Retail 40

Retail Examples Customer Experience Social Media 40

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Talkdesk

JULY 31, 2017

I’ve got a personal story here: We use a transportation service when I travel, and when I got off the flight in Las Vegas the other day, the driver sent me an SMS. I am a member of their loyalty program, so they greet me, give me a room, and the first thing I do when I get into my room is get on the internet.

Innovation 42

Innovation Omni-Channel Average Handle Time Contact Center 42

Talkdesk

JULY 31, 2017

I’ve got a personal story here: We use a transportation service when I travel, and when I got off the flight in Las Vegas the other day, the driver sent me an SMS. I am a member of their loyalty program, so they greet me, give me a room, and the first thing I do when I get into my room is get on the internet.

Innovation 40

Innovation Omni-Channel Average Handle Time Contact Center 40

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. The functionality in loyalty systems is being broken up.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Currency Alliance

MAY 9, 2019

Consumers thought about cars and mass transit, while manufacturers of transportation assets thought about market share. Enter: loyalty marketing. In 3-5 years’ time, the market leaders will have emerged, so now is the moment to include loyalty mechanics to get the upper-hand. Perhaps they’re victims of their own success.

Loyalty 56

Loyalty Strategy Loyalty Programs Airlines 56

Currency Alliance

NOVEMBER 14, 2019

The overarching loyalty trend of 2020 will continue to be brands getting to grips with digital transformation. If that sounds like loyalty is late to the party, that’s not necessarily a bad thing. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty Trends Loyalty Programs Hotels 40

CSM Magazine

SEPTEMBER 23, 2021

In addition, high competition in the market forces retailers to constantly take care of customer loyalty: improving mobile applications and ensuring flawless site operation, supporting chatbots to collect feedback, creating personalized loyalty programs, and conducting business analytics. Healthcare.

Technology 52

Technology Transportation Healthcare Retail 52

Currency Alliance

SEPTEMBER 5, 2018

A spike in recent news around loyalty coalitions – both good and bad – signals the dawn of a new, vastly more profitable iteration of the coalition model. Even though Plenti failed[i], Amex’s effort showed belief in the coalition model by one of the biggest names in reward programs. In summary: V1.0 In summary: V1.0

Loyalty 36

Loyalty Consumers Brands Airlines 36

SmartKarrot

OCTOBER 15, 2020

Travel: $7 Telecom: $315 Retail: $10 Manufacturing: $83 Transportation: $98 Financial: $175. Say yes to loyalty programs and customer rewards: When a client refers you to a lead, who might be interested in using your service, upon conversion, their CAC will be zero. How to Improve Customer Acquisition Cost.

Loyalty Programs 19

Loyalty Programs Metrics Customer Success Return on Investment 19