Self-service, AI Chatbots, Knowledge Management – How to Evaluate their ROI
Inbenta
FEBRUARY 20, 2020
Customer self-service ROI. When monitoring the performance of a self-service initiative, there are a variety of different KPIs to keep track of in order to allow ROI to be measured. AI chatbot ROI after the first month: ROI = (monthly gains – monthly maintenance cost) / monthly maintenance cost. Assess costs.
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