ClearAction

APRIL 16, 2024

8 Voice of Customer Keys to CX ROI Lynn Hunsaker Voice of Customer is the basis for customer-centricity. Whatever is out of sync with customers costs you a lot in tied-up resources and lost opportunities. Therefore, Voice of Customer should be very good at driving changes to the business, accordingly.

Voice of Customer 62

Voice of Customer ROI Customer Centricity Return on Investment 62

Maru Group

JUNE 11, 2019

I have sat in on several discussions where CX insight teams ask their database counterparts, “What voice of customer (VoC) information can you provide us?” It benefits greatly to go through the exercise of identifying and defining the variables you need to track organizational performance.

Voice of Customer 40

Voice of Customer Data Metrics Call Center Experience 40

Maru Group

JUNE 11, 2019

I have sat in on several discussions where CX insight teams ask their database counterparts, “What voice of customer (VoC) information can you provide us?” It benefits greatly to go through the exercise of identifying and defining the variables you need to track organizational performance.

Voice of Customer 40

Voice of Customer Data Metrics Call Center Experience 40

CX University

JANUARY 20, 2021

Readings, videos, and interactive engagement exercises rounded out a well-designed study program. This exercise is not necessarily an approach that will work for everyone, so I will try to provide a few guidelines for confident preparation: Many thought leaders have different approaches. There was something for every learning style.

Study 52

Study Exercises Fashion Guidelines 52

Think Customers

AUGUST 30, 2021

Conversational intelligence According to Forrester, conversational intelligence tools, like speech & text analytics and other voice-of-customer technology, “use natural language processing to capture unstructured data from remote spoken conversations between sellers and buyers.

B2B 59

B2B Sales CRM Video 59

Thematic

MARCH 27, 2023

As part of my job, I work with organisations and help them improve and mature their Voice of Customer (VoC) programmes. This is so they can better understand and continuously improve customer experiences (CX) and ultimately drive business performance. The question of “Why is it important to mature your programme?”

Tips 71

Tips Customer Centricity Feedback Social Media 71

ClearAction

JANUARY 20, 2020

Only a percentage of your customer base completes a survey, and only a percentage are Detractors. For ROI to be generated by your whole customer base, close the loop with your whole customer base. Zero-in on true root issues through Pareto and 5-why’s analysis in a cross-functional exercise.

Customer Experience 120

Customer Experience Analysis Metrics Customers 120