ShepHyken

APRIL 14, 2024

Each week, I read many customer service and customer experience articles from various resources. Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others.

Net Promoter Score 72

Net Promoter Score Loyalty Programs Customer Service Ecommerce 72

Forrester's Customer Insights

OCTOBER 25, 2022

Today, brands leverage loyalty programs to acquire and retain customers, particularly those they lost during the height of the pandemic. But loyalty programs are a symbiotic relationship: Consumers look to programs for better experiences and cost savings, especially in light of the current economic crisis.

Loyalty Programs 49

Loyalty Programs Loyalty Consumers Brands 49

delighted

JULY 13, 2022

If so, you’ve experienced customer loyalty. You can see why brands want to foster customer loyalty. All of these feel-good moments build up customer trust over time and therefore increase customer retention. What is customer loyalty? Why is customer loyalty important?

Loyalty 86

Loyalty Measurement Customer Experience Net Promoter Score 86

SuiteCX

JUNE 15, 2017

Investments in customer loyalty are booming. Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. A wise man9 once told me that customer strategy is easy to state but hard to implement well: “Get, Keep, Grow”.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

SuiteCX

JUNE 15, 2017

Investments in customer loyalty are booming. Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. A wise man9 once told me that customer strategy is easy to state but hard to implement well: “Get, Keep, Grow”.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

SuiteCX

JULY 31, 2017

Is your program performing? Investments in customer loyalty are booming… but do program managers and partners really know the true ROI from these investments? Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor.

ROI 100

ROI Loyalty Measurement Loyalty Programs 100

SuiteCX

JULY 31, 2017

Is your program performing? Investments in customer loyalty are booming… but do program managers and partners really know the true ROI from these investments? Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor.

ROI 100

ROI Loyalty Measurement Loyalty Programs 100

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

SuiteCX

JULY 7, 2017

Customer experience consultancy, Ellipsis, launches first productised data offering off the back of Data Republic’s data exchange marketplace. Customer engagement consulting agency, Ellipsis, has joined forces with Data Republic on a new data product offering aimed at helping brands better measure customer loyalty investments.

Loyalty 100

Loyalty Measurement Tools Data 100

SuiteCX

JULY 7, 2017

Customer experience consultancy, Ellipsis, launches first productised data offering off the back of Data Republic’s data exchange marketplace. Customer engagement consulting agency, Ellipsis, has joined forces with Data Republic on a new data product offering aimed at helping brands better measure customer loyalty investments.

Loyalty 100

Loyalty Measurement Tools Data 100

NobelBiz

FEBRUARY 21, 2023

The Customer Satisfaction Score is a popular metric used by call centers to assess buyer satisfaction. The CSAT is based on the customer’s emotions, as opposed to the NPS, which is intended to provide a more reasonable perspective. How to measure the Customer Satisfaction Score CSAT?

Customer Satisfaction 52

Customer Satisfaction Measurement How To Call Center 52

InMoment XI

JANUARY 17, 2024

With today’s travelers raising their expectations while being exposed to a seemingly unlimited number of hospitality solutions, it is critical that operators deliver experiences that reflect the lives of their customers. A positive guest experience involves going beyond basic customer service. What is Guest Experience?

Guest Experience 260

Guest Experience Trends Hospitality Customer Journeys 260

InMoment XI

SEPTEMBER 1, 2022

There is something to be said about how vital it is to leverage market research to understand your non-buyers so you can convert them into customers. But focusing on how to improve customer retention is just as important, if not more. That is why your customer retention efforts are so important. What Is Customer Retention?

Customer Retention 260

Customer Retention How To Customer Journeys Telecommunications 260

Currency Alliance

DECEMBER 21, 2016

In 2015, Forrester Consulting released a study about satisfaction with loyalty programs in the US. The participants of the study weren’t just customers, but decision makers in businesses, too. They suggested that many loyalty program decision makers don’t feel they are making the most of customer loyalty programs.

Loyalty Programs 40

Loyalty Programs Loyalty Study Customers 40

Retently

APRIL 5, 2024

What sets an exceptional retail customer experience apart? Because in a market brimming with choices, the way customers feel about your business can set you apart. A memorable retail customer experience leads to higher satisfaction, repeat business, and word-of-mouth recommendations. Why does this matter so much?

Retail 78

Retail Engagement Strategy Customer Experience 78

Beyond Philosophy

AUGUST 15, 2019

What gets measured gets managed. This oft-quoted line from Peter Drucker is more pertinent today than ever concerning Customer Experience strategy. Every marketer should measure their performance in Customer Experience to understand what drives value for customers. . Both are vital to measurement.

Measurement 125

Measurement Net Promoter Score NPS Effort Score 125

ShepHyken

JANUARY 7, 2024

Each week, I read many customer service and customer experience articles from various resources. The first trend that caught my eye had to do with paid loyalty programs. Yes, people will pay to be in a program that offers perks, discounts, and more. I’m often asked to define customer centricity.

Customer Service 66

Customer Service Loyalty Programs Contact Center Financial 66

ShepHyken

FEBRUARY 18, 2024

Each week, I read many customer service and customer experience articles from various resources. Customer Service versus Customer Experience: Master both! by Reuben Yonatan (Fast Company) Customer service (CS) and customer experience (CX) are the two faces of the same coin and go hand in hand with each other.

Customer Service 60

Customer Service Net Promoter Score Loyalty Programs Gamification 60

Beyond Philosophy

DECEMBER 14, 2023

In a meeting with a long-time client, I learned how pleased they were with their repeat business, which they saw as loyal customers coming back for more. However, when they showed me the repeat business stats, what I saw wasn’t loyalty; it was inertia. After all, don’t loyal customers bring you repeat business?

Loyalty 88

Loyalty Rewards Programs Loyalty Programs Airlines 88

ShepHyken

JANUARY 25, 2021

Each week I read a number of customer service and customer experience articles from various resources. Customer service expert Chip Bell sets the stage with a story. How many of your employees haven’t experienced what it’s like to be a customer of yours? Some loyalty programs are actually marketing programs.

Customer Service 155

Customer Service Guest Experience Loyalty Programs Hospitality 155

BirdEye

MARCH 10, 2022

Customers are more connected with each other than ever and can find businesses that serve their needs in minutes, if not seconds. If a business fails to meet customer expectations, a customer can easily find another option. In this blog, we’ll cover the questions that every company has about customer experience.

Customer Experience 98

Customer Experience Loyalty Programs Touchpoint Net Promoter Score 98

Lumoa

JANUARY 19, 2023

Understanding customers is a key step to success, and organizations do it best when they have a customer experience department in place. This department is tasked with analyzing customer feedback and data and disseminating its findings to improve the organization’s processes, products, and services.

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

Currency Alliance

NOVEMBER 24, 2016

At Currency Alliance, our framework for the measurement of loyalty programs is based on the belief that “Engagement” is the common denominator and “Advocacy” and positive, increasing Life Time Value (LTV) are the primary goals. Please note that “Transactions” are only an element of building healthy relationships with customers.

Measurement 40

Measurement Loyalty Loyalty Programs Customers 40

GetFeedback

DECEMBER 21, 2018

Learn about the top two customer surveys for predicting and increasing customer retention. Anytime a customer cuts ties, you experience the negative impact of customer churn. Here are 40 customer retention statistics that reinforce the growing need for customer experience management. American Express ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

GetFeedback

FEBRUARY 2, 2020

Loyal customers are the customers who will continue to buy your product with or without sales or discounts and will recommend your business to their friends. The goal for every business is for all of their regular loyal customers to be enough to keep the business going. Create a relationship with your customers.

Loyalty 170

Loyalty Loyalty Programs Rewards Programs Social Media 170

ShepHyken

MARCH 28, 2022

Each week I read many customer service and customer experience articles from various resources. Harvard Business Review) Most people believe — and research backs them up — that great customer experience drives revenue growth. Customer Obsession: Being Real, Sensitive, and Personal is a Requirement Now by Sharel Omer.

Loyalty Programs 64

Loyalty Programs Customer Service Hotels Entertainment 64

Qualtrics

DECEMBER 8, 2020

Get started today with our simple guide to measuring brand equity What is brand equity and why does it matter? It’s well-known that customers will tend to buy a product they recognize and trust. The concept of brand equity takes advantage of this customer behavioral tendency to maximize profitable sales over time.

Measurement 59

Measurement Brands Net Promoter Score Social Media 59

Method:CRM

JULY 11, 2022

Great customer experience is key to fostering customer loyalty. If customers have a pleasant experience with your company, they’ll be more likely to come back for more business and recommend your goods or services to others. But how do you plan for and execute effective customer experience improvement?

Customer Journeys 92

Customer Journeys Customer Experience How To Loyalty Programs 92

CX University

FEBRUARY 27, 2018

Part of the Series: Financial Measurement is Critical for the Future of CX. Measuring Incremental Profit for CX Programs. One of the key elements for a strong Customer Experience (“CX”) business case is incremental profit. This “incremental profit” is the “Return” in the “Return on Investment” measure.

Measurement 63

Measurement How To Financial Return on Investment 63

ShepHyken

JANUARY 20, 2020

Each week I read a number of customer service and customer experience articles from various resources. Customer Effort Score or Customer Satisfaction? CustomerThink) Customer Effort Score is a popular metric used to measure customer service satisfaction using one single question. by Martin Powton.

Loyalty Programs 117

Loyalty Programs Customer Service Effort Score Self Service 117

The DiJulius Group

APRIL 19, 2022

A customer satisfaction survey (which can include a biased sample of survey responses) or a customer loyalty program will not provide enough insight into this key metric. The post A NEW CUSTOMER EXPERIENCE METRIC WHICH SHOULD BE EVERY COMPANY’S PRIMARY FOCUS appeared first on The DiJulius Group.

Metrics 112

Metrics Customer Experience Loyalty Programs Financial 112

SurveySensum

AUGUST 1, 2023

Building Lasting Connections: The Power of Customer Loyalty in Retail In today’s fast-paced and crazy competitive retail world, customer loyalty is like the secret sauce for staying ahead of the game. But, let’s be real, building and nurturing customer loyalty in retail isn’t a walk in the park.

Retail 52

Retail Loyalty Connections Loyalty Programs 52

SurveySensum

JULY 7, 2023

But this wasn’t a coincidence; it was the result of leveraging technology and mapping their customers’ journeys. And after the delivery of the product they sent a customer satisfaction survey asking about her experience with the delivery process of the product. to enhance your customer’s shopping journey.

Survey 52

Survey Net Promoter Score Loyalty Programs Touchpoint 52

SurveySensum

JULY 7, 2023

But this wasn’t a coincidence; it was the result of leveraging technology and mapping their customers’ journeys. And after the delivery of the product they sent a customer satisfaction survey asking about her experience with the delivery process of the product. to enhance your customer’s shopping journey.

Survey 52

Survey Net Promoter Score Loyalty Programs Touchpoint 52

SurveySparrow

JUNE 20, 2023

In today’s highly competitive business landscape, customer satisfaction , retention, and loyalty have become more important than ever. In this article, we have compiled 100 compelling statistics and metrics that demonstrate the crucial role customer satisfaction, retention, and loyalty play in the success of a business.

Customer Satisfaction 52

Customer Satisfaction Loyalty Net Promoter Score Loyalty Programs 52

SurveySensum

JUNE 29, 2023

A company, despite investing heavily in marketing and advertising, struggles to retain its customer base and faces a decline in sales. Well, here’s a startling statistic to ponder: 82% of customers stop doing business with a company due to poor customer service. So, what measures are you taking to hit the bullseye?

Customer Satisfaction 52

Customer Satisfaction Marketing Exceptional Customer Service Social Media 52

SurveySparrow

JANUARY 5, 2021

They’re not aware of the benefits of employee experience, or they don’t know how to measure the returns on employee experience. That’s why from Google’s pet projects to lego’s AFOL, many popular companies are introducing new programs for their people. . But have you heard the term ROX? .

Employee Experience 52

Employee Experience Measurement Net Promoter Score Effort Score 52