Currency Alliance
JANUARY 18, 2021
It’s time for hotel operators to re-evaluate how well their ace in the hole – their loyalty program – is enabling every function of their business to deliver more value. Here are three predictions of how loyalty programs must evolve in hospitality. Yet like many hotels, most hotel loyalty programs are homogenous.
Up Your Service
MAY 3, 2017
Our previous blog post demonstrated the power of customer voice in an unsolicited book review from a technology industry guru. This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. The rise of white-glove customer service.
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Michelli Experience
NOVEMBER 8, 2017
Imagine a customer saying, “I’m not doing well because I just took my dog to the veterinarian and my sister was just diagnosed with lupus.”. Fortunately, most customers will deflect with a response of, “I’m fine.” It is a reciprocal act by its very nature that can serve as the basis of a relationship beyond the transactional sale.
InMoment XI
JANUARY 17, 2024
In the dynamic world of hospitality, the ability to manage and enhance the guest experience often spells the difference between those who win and those who get left behind. A positive guest experience involves going beyond basic customer service. Here are some key trends that are currently shaping the guest experience in hospitality.
Currency Alliance
JUNE 16, 2020
While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. Hybrid points programs.
Strativity
SEPTEMBER 26, 2014
This applies to anti-wrinkle cream, mortgage deals from your bank, and hospital follow-ups alike. Create a convincing loyalty program. Bridget explains that they make their program worthwhile for the customers by transferring information from one touch point to the next. Sephora’s solution?
InMoment XI
MAY 14, 2022
Instead, it has deliberately positioned itself as a center for wellness, from its on-site illness-prevention services to its comprehensive loyalty program (aptly named wellness+ ) to its online and in-store imagery and messaging focused on healthy families and happy lives.
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