article thumbnail

What is Next Generation Consumer & Market Intelligence – And Why Brands Need It

NetBase

Next generation consumer and market intelligence makes short work of this dilemma, offering a combo approach that’s reveals the diamond in the rough. Consumer reviews. Voice of customer. And then we can expand it with consumer intel. And we’re going to show you how! So Many Sources & Capabilities.

article thumbnail

Understanding The Relationship Between Brick-And-Mortar and eCommerce Retail

Second to None

For those retail brands that do prioritize improving the experience provided by their brick-and-mortar location, measuring what consumers desire can unlock the formula that gets more people to walk through your doors. Second To None empowers customer-centric brands to deliver consistent, intentional and authentic consumer experiences.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use Customer Feedback to Drive Action

Lumoa

This allows you to link what’s important to consumers and what they are satisfied with. When you send a survey to consumers you’re giving them the ability to speak. But, after assessing the feedback, shipping is what customers are most satisfied with because they have the expectation that ecommerce takes a few days.

Feedback 208
article thumbnail

How to Establish a Customer Journey Through Email Marketing for Your Ecommerce Brand

Second to None

Email marketing remains one of the most effective ways to establish customer relationships and boost ecommerce sales. Stage Two – Here, customers have indicated more than just a casual interest in your brand. They may have opted for a free trial, downloaded content, or consumed other high-level content.

article thumbnail

Voice of Customer Analytics: What, Why, and How to Do It

Lumoa

Voice of Customer (VoC) is not a new concept. It’s a strategy that many companies have used for years to understand and prioritize customer needs. In this article, we’ll go over what Voice of Customer data analytics is and the different types. In This Article: What is Voice of Customer Analytics?

article thumbnail

How CX Is Impacting Consumer Preferences For Emerging Fast-Casual Brands

Second to None

In the past, convenience was offered via rapid speed of service and enhanced drive-thru technologies, but now this value is being taken care of via eCommerce channels. 2] Fast-casual brands need to make sure they are churning out positive customers via these interactions, because it is an easy source of establishing loyalty.

Brands 63
article thumbnail

Create An Online Experience That Reduces Cart Abandonment Rates

Second to None

Establishing an excellent brand experience in the modern age is impossible without providing enhanced value to consumers that visit your online channels. This is especially true for retail brands because eCommerce availability has become omnipresent in the industry. It is impossible to eliminate cart abandonment completely.