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A Customer Experience Consultant: Mapping Journeys to Mastering Metrics

SurveySparrow

In today’s fast-paced and highly competitive business environment, the role of a Customer Experience Consultant, often shortened to CX consultant, is becoming increasingly significant. They strive to ensure every customer-brand interaction is as positive, memorable, and impactful as possible.

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How to Use the CSAT Metric in Your CX Program

GetFeedback

Measuring just a piece of this journey can seem short-sighted or not as powerful as other CX metrics, like Net Promoter Score (NPS). But I see a place for Customer Satisfaction Score (CSAT), based on organizational goals, resources, and structure. CX shouldn’t ever be measured by one metric alone.

Metrics 273
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5 Top CX Trends For Survival in the Age of the Customer

Experience Investigators by 360Connext

There is No Perfect Metric. Leaders have spent years banging the drum for one metric or another as the perfect way to track customer experience. But the trend now is to look beyond one metric and embrace the mix of ways to measure the experience. Soft Data is Perfectly OK.

Trends 244
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Text Analytics as Future of Customer Experience? We Asked Jim Tincher.

Lumoa

There're great professionals who feel the customer pains and embrace their successes. Jim, CCXP (Certified Customer Experience Professional), is a founder of a CX consulting agency, Heart of the Customer , and sees the world in a special way: through the eyes of customers.

Analytics 273
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We Asked 30 CX Influencers if They Would Recommend the Net Promoter System

Lumoa

The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. I’d love to specify from the very beginning, we focus on the Net Promoter System , not only on the Net Promoter Score ( that actually changes a lot ).

System 338
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Customer Experience & Service Design: Let’s Be BFFs

Kerry Bodine

Customer experience professionals must design improved interactions for their customers and, as part of this work, change the processes, policies, and culture of the organizations that drive those interactions. Customer experience professionals are partly to blame. A Natural Partnership.

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How to Launch the Best Voice of the Customer (VoC) Program

GetFeedback

It sounds so appealing to really hear the customer in their own voice, to understand their intentions and understandings. But too often we turned this exciting idea into a program of surveys that led to metrics that led to discussions about metrics that led to…not the powerful changes we expected. Net Promoter Score (NPS).