Net Promoter Score® 101: The Complete Guide
Lumoa
APRIL 3, 2018
The question is, how can you measure it? The Net Promoter: what is it? The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. But it is not a surprise because NPS gives a very simple and easy to track system to follow your most and least loyal customers.
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