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What is the purpose of customer experience management?

ViiBE Blog

What is the purpose of customer experience management? Customer experience. This is why customer experience management, meaning a process of tracking customer expectations and undertaking relevant actions, has become one of the focus points of businesses across different industries.

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What Is CEM? Which Are the Top 10 CEM Platforms?

SmartKarrot

Customer experience management, or CEM as it’s called, is when you manage the interactions of your customers using touchpoints. Upon doing so, you are delivering personalized experiences that will spur their loyalty to your brand, which increases your revenues. Top 10 CEM Platforms .

CEM 10
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Lesson #9: VoC Programs Are Not Old-School CSAT Tracks

PeopleMetrics

The Customer Is In Charge! Compare this approach to how market research firms operated: they called customers according to their schedules— whenever their call center employees could work and whatever time period the survey was in the “field.”. Switching from CSAT to VoC. Sean holds a Ph.D.

CEM 94
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#CXSecrets: Collecting Feedback IS a Touchpoint

PeopleMetrics

Whether you're a seasoned CX professional or you've never heard of CX, chances are you at least have some basic notion of the areas, or touchpoints, where customers interact with your organization. Your website, call center or storefront are all examples of possible customer touchpoints. Sean holds a Ph.D.

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CX Secrets: Keeping a CX Mindset

PeopleMetrics

High-end hospitality companies approach their customers as guests. E very touch point needs to go really well on every channel - whether it's online, in-person, or calling a call center. Treating customers like house guests can dramatically improve customer experience. Sean holds a Ph.D.

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When #CCM and #CX Collide

CX Journey

When it comes to the customer experience strategy, efforts tend to focus on frontline communications – training and coaching employees regularly on how to best speak (and interact) with customers. These communications must all mesh with the messaging that you're using in the digital world. Download the whitepaper and find out.

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Die Customer Experience Professional Association gibt es jetzt auch in Deutschland, Österreich und der Schweiz – und wir brauchen Ihre Beteiligung.

eglobalis

Die CXPA hilft Customer-Experience (CX)-Spezialisten, das Customer-Experience-Management zu einem festen Bestandteil der Unternehmensausrichtung zu machen und Transformation über die gesamte Unternehmung hinweg einzubetten. Web, Call Center, persönliche Meetings, Verkaufsstellen, Mobile Commerce etc.),