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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

The fact that there is an uninterrupted and holistic communication flow in all marketing activities and the progress of the activities in the relevant line directly affects the prestige and reliability of the brand. We can summarize marketing communication as the communication process that brands use to market their products or services.

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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

The fact that there is an uninterrupted and holistic communication flow in all marketing activities and the progress of the activities in the relevant line directly affects the prestige and reliability of the brand. We can summarize marketing communication as the communication process that brands use to market their products or services.

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How Can an Enterprise Video Platform Transform Communication?

CSM Magazine

From the audience perspective, customers use it to keep updated about the latest products, brands and deals. The ideal video provides a space to present your brand values. Such experiences are the foundation of higher brand loyalty and better sales.

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What Sets the Best Contact Center Services Apart? You May Be Surprised

CSM Magazine

They not only answer calls and questions, but engage your customers in friendly conversation, enthusiastically representing your brand values. It’s not only possible, but necessary in a market where customer experience often outweighs price and quality as determining factors in brand loyalty.

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New Partnership between Synergy and Customer Service Action

CSM Magazine

Together they aim to help businesses and brands improve their customer service and call centre by adopting a more customer centric approach. Customer Service Action, owned by The Customer First Group, focuses on empowering positive change for consumers and brands. Meaning brands can pick and choose which services they want to use.

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What Elephants and Customer Experiences Have in Common

CSM Magazine

Jim Davies explores 5 brand- and money-saving customer experience (CX) options. Disgruntled customers, just like elephants, remembered how poorly they were treated and voiced their dissatisfaction by disregarding previous brand loyalty and swapping to a competitor. Stay true to your brand values.

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5 Marketing Strategies for Enterprise Business Success

CSM Magazine

The best way to make sure your message is clear and concise is to define your brand values. Once you’ve defined your message through your brand values and goals, you will be able to create marketing campaigns that target your ideal customers much better. Lead scoring takes the sales funnel into great consideration.